You might be wondering: what's the difference between 'Mystery Box' and 'Gift Surprise'?
The Gift Surprise game is all about creating feel-good moments. It’s often used for seasonal campaigns or special occasions, where users get something nice—just with a little twist to keep it fun.
The Mystery Box game adds a bit more curiosity and suspense. It plays on the idea of “What’s inside?” and gets users excited to find out, making it perfect for discovery-driven experiences.
Both games are great for engaging users—the main difference is whether you want the surprise to feel like a gift or more like a mystery to uncover.
What a Mystery Box campaign can be used for
How it works: Users open a virtual mystery box — it could be a gift, product, package — to reveal a hidden surprise. The simple mechanic builds anticipation and creates a fun, interactive experience that drives engagement and participation.
Use cases:
🛍️ Retail & E-commerce
Reveal surprise discounts, exclusive offers, or product samples inside the mystery box.
🍔 Food & Beverage
Hide coupons, loyalty points, or surprise menu items.
🎉 Events & Entertainment
Use boxes to reveal tickets, VIP access, or merchandise.
To set up the Slot Machine campaign, open your campaign and select the game format. From there, you can add your images, configure the outcome, and customize the look and feel.
We suggest using an existing design kit as a base—then simply update the prizes and visual elements to match your campaign. your campaign.
Go to ‘Settings’ to choose how many boxes and rows you want to display in your campaign.
You can choose to show the same icon, product, or image in all three boxes:
Or toggle the option off to upload separate images for each one:
Next, you can set the overall width of the game and adjust the spacing (gap) between the images to get the layout just right.
You can also upload a background image that appears behind the icons, products, or images—helping the design match your theme or brand.
In the ‘Effects’ section, you can make the experience more dynamic with animations.
We recommend using the ‘Shuffle Boxes’ effect, which adds a subtle movement or shake to the boxes for extra interactivity.
💬 Need Help?
If you experience any issues or need assistance with the setup, don’t hesitate to reach out to a Customer Success representative at Scratcher.