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What is MyFunds?
What is MyFunds?

Simplify co-op advertising with MyFunds: manage budgets, ensure compliance, track claims, and streamline workflows in one platform.

Oliver Randell avatar
Written by Oliver Randell
Updated over a month ago

Unlock the Future of Co-op Advertising with Sesimi

Welcome to MyFunds — Sesimi's powerful Funds Management tool designed to simplify Co-op Advertising. This innovative feature combines seamless fund management with cutting-edge content automation to empower your sales network and elevate your advertising strategy.
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What is Co-op Advertising?

Co-op advertising is a collaborative approach where brands and retailers share the cost of marketing campaigns. Managing these partnerships can be complex, but MyFunds makes it easy by streamlining:

  • Budget Allocation: Ensure funds are distributed effectively.

  • Compliance Monitoring: Maintain consistent brand standards across campaigns.

  • Claims Processing: Submit, approve, and track advertising claims with ease.

  • Performance Insights: Gain visibility into campaign impact.

With MyFunds, all these functions are integrated into Sesimi’s ecosystem, giving you total control over brand compliance, fund management, and content creation.
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Smart Compliance Monitoring

At Sesimi, we listened to your needs and created tools that redefine Co-op Advertising. Instead of another generic solution, we collaborated with users to build an innovative system tailored to today’s brand compliance requirements.

Using the latest technology and a proven compliance monitoring framework, MyFunds simplifies the collaboration between brands and retailers. The result? Advertising that is both efficient and impactful.
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How MyFunds Works

Centralised Fund Management

With MyFunds, users in your sales network can access, track, and process subsidized advertising funds from a single, intuitive platform. Here's how it works:

  1. Pre-Approvals:
    Secure sign-off for your upcoming campaigns, knowing your claim will be reimbursed through co-op advertising funds.

  2. Claims Processing:
    Submit claims for costs incurred after the campaign goes live and get reimbursed without hassle.
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Navigating MyFunds

To access MyFunds, simply click on the MyFunds tab in the navigation bar.

  1. Dashboard Overview:
    The MyFunds dashboard provides a snapshot of your available funds using a pie chart that dynamically updates as you switch between different fund types. Quickly see how much has been used and how much remains.
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  2. Submitting Pre-Approvals:

    • Click on the Pre-Approvals tab.

    • Fill out the required details to request approval for your upcoming ad or campaign.
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  3. Making a Claim:

    • Click on the Claims tab.

    • Submit your claim for reimbursement, attaching any necessary documentation for quick processing.
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Why Choose MyFunds?

MyFunds isn’t just another fund management tool - it’s your gateway to seamless co-op advertising. By centralising your workflows, ensuring compliance, and providing real-time insights, it empowers you to focus on creating impactful campaigns, not navigating administrative hurdles.
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Experience the ease and efficiency of Sesimi’s MyFunds. Everything you need to manage co-op advertising is now at your fingertips.
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For more detailed instructions or assistance, explore our Help Center or reach out to our support team.
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