How to go from signup to your first outbound campaign in a few minutes
Skyp uses an AI agent to learn your product, your ideal customer profile (ICP), and your voice from your own materials. Then it helps you generate outbound campaigns you can control and edit.
This article walks through the flow : from uploading your website to reviewing your first AI-generated emails.
1. Upload your website and sales materials
When you sign up, you’ll first see the new user onboarding screen.
Here, Skyp asks you to add:
Your website URL, and/or
Sales & marketing materials, such as:
A PDF deck
A one-pager
A Markdown (MD) file you built with AI
Skyp’s AI agent will:
Crawl and analyze these sources
Infer your customers, ICP, and value props
Build a structured understanding of what you sell and who you sell to
You don’t need to hand-code your positioning; you just give Skyp the same assets you’d send a real salesperson.
2. Add your personal details (for your sender identity)
Next, you’ll enter your personal information:
Your name
Your role/title
Any other basic sender details
Skyp uses this to build the basis of your email signature and sender profile, so your emails look like they’re coming from a real human (you), not a tool.
Once this is done, you’re ready to build your first campaign.
3. Set up your first campaign
You’ll land in the campaign creation view.
Here’s what you’ll typically configure:
a) Describe what you’re trying to do
There’s a main campaign description area where you:
Explain the goal of the campaign (e.g. book meetings, drive webinar signups, get replies)
Add specific instructions for the AI on how to approach that goal
Example ideas:
“Focus on short, conversational emails.”
“Highlight that we integrate with Salesforce.”
“Mention our pricing only if they reply.”
These instructions help Skyp generate emails that match your strategy, not some generic outbound template.
b) Use (or skip) pre-made templates
Skyp also includes pre-made templates you can start from.
You can:
Choose a template that matches your motion (e.g. cold outbound, event follow-up, content promotion)
Edit the text and instructions to your taste
Or ignore templates and start from scratch with your own description
4. Add your Calls to Action (CTAs)
Skyp lets you specify one or more CTAs that the AI can use when writing emails.
Common examples:
“Schedule a quick intro call”
“Download our white paper”
“Check out this case study”
In the demo, Alex uses CTAs like:
Setting up a call
Downloading a white paper
When you enter a CTA that includes a URL, Skyp:
Checks that the URL is accessible (using AI and link checks)
Flags any links that appear broken or unreachable
That way, you’re not blasting out emails with dead links.
5. Add contacts to the campaign
Once your campaign structure and CTAs are ready, you can add contacts.
In the demo, Alex adds contacts like “John” and “Daniel” into the campaign.
You can:
Import or paste a list of contacts
Add them individually while testing
Associate them with the campaign you just created
These contacts will be the recipients Skyp generates emails for.
6. Configure campaign settings and tone
Skyp sets reasonable defaults for campaign behavior, but you can adjust them to match your style.
You can control things like:
Volume: how many emails you want to send
Length: keep emails short and to-the-point
Approach: how “soft” or “direct” the outreach should be
The tone is automatically pulled from your own website and materials so your emails sound like your brand by default.
If you want to tweak beyond that, you can further refine instructions and prompts.
7. Generate and review AI emails
Once the campaign is configured, Skyp generates emails for your contacts.
A few important details:
In real campaigns, Skyp generates emails asynchronously as they are sent.
In the UI, for human review, Skyp generates the emails on demand. In the demo it took ~10 seconds to generate.
From the campaign view, you can:
Preview all generated emails
Regenerate them if you don’t like a specific one
Edit the prompts and instructions and re-run generation
Manually edit any email before sending
A core idea behind Skyp is control: you’re not stuck with whatever the AI gives you. You can keep refining the “job to be done” until the emails look exactly how you want.
8. Add and refine context for each contact
Context is where things get powerful.
For each contact, Skyp lets you:
Add additional context when you upload them
Edit that context later to improve personalization
Examples of useful context:
How they interacted with your site
What product line they’re likely interested in
Their segment or account tier
Notes from your CRM or other tools
Even in the demo, Alex points out that the example campaign doesn’t have great context—but then jumps to a better one.
9. Using partner data (example: Syft Data)
Skyp also supports richer context via partner integrations.
In the demo, Alex shows an example where:
Context came from Syft Data, a partner that pushes information into Skyp
This includes details about:
People who visited your website
People who interacted with you on LinkedIn
That extra signal lets Skyp:
Tailor emails to what prospects actually did
Prioritize and personalize contact outreach more intelligently
The workflow is the same: the richer the context, the better the emails.
What you’ve set up by the end
After this onboarding flow, you’ll have:
Your website and sales materials ingested by Skyp’s AI
Your sender profile configured
A campaign with:
Clear goals and instructions
CTAs with validated URLs
Contacts added, with optional context
AI-generated emails that you can review, edit, and send
From here, you can keep iterating—tightening prompts, improving context, and spinning up additional campaigns as your GTM evolves.
You said:
Do not say in the demo Alex did this and that. It's unnecessary.
ChatGPT said:
Getting started with Skyp AI
How to go from signup to your first outbound campaign in a few minutes
Skyp uses an AI agent to learn your product, your ideal customer profile (ICP), and your voice from your own materials. Then it helps you generate outbound campaigns you can control and edit.
This article walks through the onboarding flow: from uploading your website to reviewing your first AI-generated emails.
1. Upload your website and sales materials
When you sign up, you’ll first see the new user onboarding screen.
Here, Skyp asks you to add:
Your website URL, and/or
Sales & marketing materials, such as:
A PDF deck
A one-pager
A Markdown (MD) file you built with AI
Skyp’s AI agent will:
Crawl and analyze these sources
Infer your customers, ICP, and value propositions
Build a structured understanding of what you sell and who you sell to
You don’t need to manually encode your positioning—just upload the same assets you’d give to a salesperson on their first day.
2. Add your personal details (sender identity)
Next, you’ll enter your personal information:
Your name
Your role/title
Any other basic sender details
Skyp uses this to build the basis of your email signature and sender profile, so your campaigns look like they’re coming from a real person (you), not a tool.
Once this is done, you’re ready to build your first campaign.
3. Set up your first campaign
You’ll land in the campaign creation view.
Here’s what you’ll typically configure:
a) Describe the goal of the campaign
Use the main campaign description area to:
Explain what you’re trying to achieve (e.g. book meetings, drive webinar signups, get replies)
Add specific instructions for the AI on how to approach that goal
Examples:
“Keep emails short and conversational.”
“Highlight that we integrate with Salesforce.”
“Mention pricing only if they reply.”
These instructions help Skyp generate emails that reflect your strategy instead of generic outbound copy.
b) Use pre-made templates (optional)
Skyp includes pre-made templates you can start from.
You can:
Select a template that matches your motion (cold outbound, event follow-up, content promotion, etc.)
Edit the text and instructions to your liking
Or ignore templates and write your own description from scratch
4. Add your Calls to Action (CTAs)
Next, define the Calls to Action you want Skyp to use in your emails.
Common CTAs:
“Schedule a quick intro call”
“Download our white paper”
“Check out this case study”
When you add a CTA that includes a URL, Skyp:
Checks that the URL is accessible using AI and link checks
Highlights any links that appear broken or unreachable
This reduces the risk of sending campaigns with dead links.
5. Add contacts to the campaign
Once your campaign structure and CTAs are set, you can add contacts.
You can:
Import or paste a list of contacts
Add a few manually while testing
Associate them with the campaign you just created
These contacts are the people Skyp will generate and send emails to, based on the campaign instructions and context you’ve provided.
6. Configure campaign settings and tone
Skyp sets reasonable defaults for how the campaign behaves, but you can adjust them.
You can control:
Volume – how many emails to send
Length – keep emails very short and easy to read
Approach – how “soft” or “direct” the outreach should be
The tone is automatically inferred from your website and materials, so emails sound like your brand by default. You can refine further with additional instructions in your prompts.
7. Generate and review AI emails
Once everything is configured, Skyp generates emails for your contacts.
How it works:
In live sending, Skyp generates emails asynchronously as they go out.
In the UI, for review, Skyp generates emails on demand so you can see them immediately.
From the campaign view, you can:
Preview all generated emails
Regenerate any email you don’t like
Edit the prompts and instructions, then regenerate
Manually edit any email before sending
A core principle of Skyp is control: you can continuously refine the “job to be done” until the emails behave exactly the way you want.
8. Add and refine context for each contact
Context improves quality and personalization.
For each contact, you can:
Add additional context when you upload them
Edit that context later as you learn more
Useful context might include:
Pages they viewed on your site
Which product or plan they’re likely interested in
Their segment (e.g. SMB vs enterprise)
Notes pulled from your CRM
The richer the context, the more specific and relevant the emails Skyp can generate.
9. Use partner data for richer signals (e.g. Syft Data)
Skyp can also use partner integrations to automatically enrich context.
For example, an integration like Syft Data can:
Push information about visitors to your website
Add data about people who interact with you on LinkedIn or other channels
This extra signal helps Skyp:
Tailor messaging to real behavior (not just static firmographics)
Prioritize and personalize outreach based on who’s actually showing intent
The workflow remains the same—you just get better inputs for the AI to work with.
