Step 1 - Background
Upload a background image or check the "No Background Image" box to remove the image
Adjust the overlay transparency, adding more transparency darkens the background image
Step 2 - Layout
The screenshot above is a layout with the image on the left side, the one below is with an image on the right.
Step 3 - Image and Text
Upload an image
Add a heading
Add a text paragraph
Step 4 - Button (optional)
Enter a text on the button label field (keep it blank if you don't want to display a button)
Paste in a URL (page you want people to see when the button is clicked)
Step 5 - Don't forget to save your work!