In the Audience tab, we provide a lot of info, let's talk about TikTok audience and how to read the followers evolution graph! 😉
Follower growth analysis helps identify any suspicious trends or unusual patterns in the growth of the audience performed by an influencer.
On TikTok, it's essential to see that the influencer is constantly developing and growing their audience. To help you understand this trend better, we have implemented automatic metrics with a benchmark performed by our machine learning algorithm.
Followers Evolution is recalculated twice a week.
If you see a sudden follower growth, in most cases it means that on a certain day post of the analyzed influencer has appeared in the Recommendations section of TikTok. Please note that if you see a huge growth of followers on a specific day on TikTok it doesn't necessarily mean that posts published on the same day caused this sudden growth. On TikTok, even older published posts may still gain popularity.