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Yotpo SMS & Email Integration

Connect Subscribfy with Yotpo SMS & Email to sync customer data and power your marketing automation.

Updated over a month ago

Yotpo SMS & Email Integration

Connect Subscribfy with Yotpo SMS & Email to sync customer data and power your marketing automation.

Yotpo Integration Overview


What You'll Get

  • Synced subscribers — Automatically add customers to Yotpo lists

  • SMS campaigns — Send texts based on subscription events

  • Email automation — Trigger flows from Subscribfy actions

  • Unified audience — Keep customer data in sync across platforms


What You'll Need

Before starting, you'll need these 3 things from Yotpo:

  • App Key — Your Yotpo API identifier

  • Secret Key — Your Yotpo API secret

  • List ID — The ID of the list to sync subscribers to


Quick Setup

Step 1: Get Your API Credentials

  1. Click the Settings menu (top right)

  2. Select Account Settings

  3. Click General Settings on the left

  4. Scroll down to API Credentials

  5. Copy the App Key

  6. Click Get secret key and follow the steps

  7. Save both keys

Step 1: Yotpo API Credentials

Step 2: Create a List and Get the List ID

In Yotpo SMS & Email:

  1. Click Audience in the left menu

  2. Click Lists & Segments

  3. Click Create list or segment (top right)

  4. Select Type: List

  5. Enter a name (e.g., "Subscribfy List")

  6. Click Create

  7. Click View next to your new list

  8. Copy the number from the URL — this is your List ID

Step 2: Yotpo List ID

Step 3: Connect in Subscribfy

Go to SubscribfyIntegrations.

  1. Find Yotpo SMS & Email

  2. Click Enable

  3. Enter your App Key

  4. Enter your Secret Key

  5. Enter your List ID

  6. Click Save

Tip: Test by creating a test subscription and checking if the customer appears in your Yotpo list.


What Gets Synced

New subscribers

Added to your Yotpo list automatically

Customer email

Synced to Yotpo profile

Customer phone

Synced for SMS campaigns

Subscription status

Updated when subscriptions change


Common Use Cases

Welcome SMS for New Members

The goal: Send SMS when someone subscribes

  1. Create a Flow in Yotpo triggered by "Added to List"

  2. Filter by your Subscribfy list

  3. Add SMS action with welcome message

Win-Back Campaign

The goal: Re-engage cancelled subscribers

  1. Create a segment in Yotpo for churned customers

  2. Build a campaign with special offer

  3. Send via SMS or email


Troubleshooting

Customers not syncing to Yotpo?
Verify your App Key, Secret Key, and List ID are correct. Check that the integration is enabled in Subscribfy.

Can't find Secret Key?
In Yotpo, go to Account Settings → General Settings → API Credentials → Click "Get secret key" and verify via email.

Wrong List ID?
Go to Lists & Segments, click View on your list, and copy the number from the URL (e.g., /lists/12345 → List ID is 12345).


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