From March 11, 2026, all new Surfe users will get a redesigned side panel for faster access to LinkedIn profiles, CRM data, and enrichment — making prospecting and updates smoother than ever.
Quickly sync your LinkedIn contacts to your CRM and see who’s already in your system:
How to Sync Contacts to Your CRM
Open a list of leads in Sales Navigator.
Launch the Surfe side panel.
You’ll see the list of contacts from that search.
Select the contacts you want to add to your CRM.
Instantly see which contacts are already in your CRM before syncing.
As you browse your prospect lists, anyone who has been added to your CRM will now appear directly in the Surfe side panel. Their names are clearly indicated, giving you an instant visual cue so you know exactly who’s already in your system.
This update helps you avoid duplicate entries, focus on new leads, and streamline your outreach process — all without leaving Sales Navigator. Your CRM data is always visible alongside your LinkedIn workflow, keeping prospecting efficient and organized.
When using Sales Navigator, Surfe makes it effortless to keep track of which contacts are already in your CRM. I f you see your CRM logo next to your contact, it means they're in it.
Just click on the logo to access their profile in your CRM!
