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Abandoned Cart Automation Flow

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Written by Swift

To create a sequence of emails and actions to recapture potential sales from abandoned carts, go to the Messaging & Workflows Tab -> Automations Tab

When you click on Create Automation you will be prompted if you want to create a Blank Automation or Abandoned Cart Automation. (This is just a template that will help save you some time)

You can see that the trigger of the Abandoned Cart is the abandonment of a cart/checkout that triggers the start of this flow.

The marking of an order/checkout as abandoned is set from your Store -> Settings -> General (Abandoned Cart Tracking)

Make sure to set a goal for your automation that ends the automation when the abandoned cart is recovered/purchase occurs so the customer doesn't receive any more emails from the flow.

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