Step 1
Follow these steps to create custom properties:
NB. You must have edit property settings permissions to create new properties. If you'd like to create a property with the same set-up as an existing property, you can clone a property.
To create a custom property you should:
In your HubSpot account, click the settings settings icon in the top navigation bar.
In the left sidebar menu, navigate to Properties.
Click the Select an object dropdown menu, then select [Object] properties to create a property for that object.
Step 2
Follow these steps to create the property group on the Company Object:
Log in to your HubSpot account
Click the Settings icon in the top navigation bar
Select Properties from the left sidebar menu
Click the 'Select an object' dropdown menu
Choose the object properties for the object whose groups you want to edit
Click the Groups tab
Click the Create Group button in the upper right corner
Enter the name of the group in the dialogue box
Click Save