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Requirements for Landing/Pre-landing Pages for Push Campaigns
Requirements for Landing/Pre-landing Pages for Push Campaigns
AdProfex avatar
Written by AdProfex
Updated over a week ago
  1. It is prohibited to sell dubious goods on behalf of major brands.

  2. Prohibited for SITES and SHOWCASE for the topic “EARNINGS”, politicians, presidents, mention of famous brands (Gazprom, Lukoil, Sberbank, VTB, etc.) Imitation of affiliation with state companies (GazRusi, NefteGaz) is prohibited.

  3. Acceptable (GazInvest, ZolotoInvest) and imitation in images of natural resource production (gas, oil rigs).

  4. Prohibited any mention of state structures/bodies/programs, state flags, state employees, legislative initiatives, regulations, national holidays, any mention of political figures (including deceased ones) because this is a violation of the law

  5. It is prohibited to use anywhere on pre-landing pages, as well as in videos, any mention of:

    • earnings from government;

    • earnings on national property.

And other word forms reflecting this idea.

6. Collecting push subscriptions on pre-landing and landing pages.

7. It is prohibited to make money on behalf of famous media personalities and any associations or hints that the advertised system is in any way connected with famous personalities (ownership, implementation, campaigning in the first person).

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