The “Auto Selectives” tool is needed for automatic calculation of sites coefficient to increase purchasing efficiency. The tool allows you to save time on monitoring sites indicators and calculating their coefficients, it also allows you to increase the efficiency of purchases due to fair payment per click on the site, based on the CR rate.
Values are updated every hour.
How to set up auto selectives
Set up the transfer of post-backs to your personal account
Go to the “selective prices” tab for the campaign in which you want to use this tool
Set the preferences for calculating auto selectives
View the obtained values and apply
Auto Selectives Settings
Calculation period (minimum 7 days, maximum 60) is the period for which data will be taken to calculate auto selectives.
Trust level (minimum 50%, maximum 100%) — the higher this value, the greater the fluctuation of the resulting coefficients; when the minimum indicator of this value is reached, the values will be calculated for sites whose indicators deviate significantly from the statistical average, the recommended value is 90%.
Amortization (minimum 0%, maximum 100%) — is the value which determines the degree of correction by coefficients; the smaller is this value, the higher is the influence of coefficients, the recommended value is 30.
You cannot edit values after clicking the “apply” button.
The calculated coefficient will be no less than 30% and no more than 300%.
Important!
When switching to manual auto selectives, the calculated values in automated mode will remain in the campaign until they are manually corrected. The maximum calculated value is 300, the minimum calculated value is 30. After applying auto selectives, you will not be able to edit the resulting values or turn them on or off.