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2.4. Motivating and Rewarding Loyalty
Updated over a month ago

Why Offer Loyalty Rewards?

Offering loyalty rewards to your subscribers is a great way to enhance your customer's experience for three key reasons:

  1. Boost Retention: Rewarding subscribers with perks like a percentage discount or free shipping encourages them to stay engaged and keeps them coming back for more.

  2. Encourage Referrals: Happy subscribers are more likely to share your brand with friends, amplifying your reach and attracting new customers.

  3. Build Community: By providing exclusive rewards, you create a sense of belonging that fosters a loyal community around your brand, driving long-term success.

Offering Discounts on Subscription Products

The first step in offering a discount on a subscription plan is enabling the toggle below from within one of your Subscription Plans:

Once this is enabled you'll be given three options: Percent off(%), Amount off, and Fixed Price. Keep reading below to learn about the differences between each option.

Accessing the Dedicated Loyalty Section within Subscriptions

If you'd like to have a clearer view of the loyalty discounts and rewards you've set up. Simply navigate to any of your Subscription plans and click Loyalty on the plan whose Loyalty Configuration you'd like to access. This will provide you the same options as we've gone over above but in a much larger view on a dedicated page!

Percent Off(%) Discounts

This is a standard discount configuration that will let you offer your subscribers a certain percent off on their subscription product(s). For example, if you entered 5 in this field, any subscription product purchased in this selling plan would get a 5% discount for each renewal.

Amount Off Discounts

This is a standard discount configuration that will let you offer your subscribers an exact price for each of their subscription product(s). For example, if you entered 25 in this field, any subscription product purchased in this selling plan would cost exactly $25.

Fixed Price Discounts

This is a standard discount configuration that will let you offer your subscribers a certain dollar amount off on their subscription product(s). For example, if you entered 10 in this field, any subscription product purchased in this selling plan would get a $10 discount for each renewal.

Changing the Frequency of Discounts

If you'd like to have the discount you've applied to a subscription change after any number of billing cycles, this is where you can do so.

For example, in the configuration below the initial discount we've offered is 5%. So the first subscription order will get a 5% discount automatically applied.

After the first billing cycle, the discount will be changed to a fixed price discount of $1 off all future orders.

Quick Tip: Volume Discount

If you'd like to offer a Volume Discount i.e. Buy X, Get Y discount - check out Appstle Bundles here. Appstle Bundles integrates seamlessly with Appstle Subscriptions and allows you to offer your customers compelling bundles and exclusive discounts.

Setting up Appstle Loyalty & Rewards

Looking for a more dedicated Loyalty Program for your dedicated subscribers? Look no further! Appstle Loyalty & Rewards is another one of our cutting-edge apps that will allow you to configure even more discounts and rewards for your loyal customers - check it out here.

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