BrokerBlocks is a smart AI tool built to supercharge sales follow-up for real estate teams and agents. It’s not just automation—it’s intelligent support that helps you make meaningful, timely connections with leads, clients, and opportunities, without changing your existing workflow.
Designed to plug directly into your CRM, BrokerBlocks takes over the heavy lifting. It understands your contacts, tracks sales motion, and delivers dynamic, branded communication—ready when you need it.
🔍 How It Works
Connects to Your CRM: BrokerBlocks integrates with tools like BoldTrail, Follow Up Boss (FUB), and soon, more CRMs—syncing activity, communication history, and client data.
Analyzes Lead Insights: Our AI reads into interactions, CRM behavior, and even third-party data to uncover who your lead is—their life stage, preferences, and where they are in your pipeline.
Recommends Smart Actions: It doesn’t just suggest what to do next—it tells you the best message to send, through the best channel, at the best moment. We call these Next Best Actions (NBAs).
Delivers High-Quality Content: BrokerBlocks automatically generates customized Touch Points—dynamic SMS, email, and multimedia content styled with your branding.
Rides Along with You: This isn’t step-by-step automation. The system adjusts in real time, supporting your flow without overriding your strategy.
🧠 What Makes It Different
Soft Touches with Serious Impact: BrokerBlocks creates what we call a “cloud of soft touches”—an ever-evolving library of tested messages based on national best practices, machine learning, and design science.
Luxury Feel, Simple Execution: Think Lexus—elegant and full-featured, but easy to drive. The platform hides advanced tools behind a clean interface built for busy agents.
Dynamic Design Intelligence: From larger fonts for older clients to video GIFs for younger clients, every message is crafted to feel personal, polished, and platform-appropriate.
Your Branding, Every Time: Logos, contact info, tone—it’s all aligned with your profile and instantly pulled into every message.
🤖 What is a Touch Point?
A Touch Point is a personalized follow-up message crafted by BrokerBlocks. It's more than a pre-written script—it’s an AI-generated message tailored to your conversation history, the client’s profile (buyer/seller), and their stage in the funnel.
Send them via:
SMS
Email
Or both at once
Every Touch Point is editable before you send—giving you full control with none of the time drain.
📈 Why You’ll Love It
✅ Make every lead feel personally valued—at scale
✅ Increase conversions with smarter, richer engagement
✅ Follow up faster—even when life gets in the way
✅ Turn missed moments into fresh opportunities
✅ Create raving fans, not just closed deals
📝 Next Step: Learn how to sign up for BrokerBlocks →