Smartfill identifies classes with spaces to fill and the existing members most likely to book them. It then contacts those members and encourages them to book before the class fills up.
This helps you bring existing members back to class and strengthen your direct relationship with them.
Smartfill is part of the new Back Office. You will find it under Marketing > Smartfill.
Client example
For one studio in the closed beta, Smartfill reached up to a 14.7% conversion rate.
Example from an anonymous studio owner
On the Smartfill page, you can see your Smartfill bookings, revenue, clients reached, and conversion rate for each month. Open a targeted class to see which members were contacted and who booked.
How it works
Smartfill targets classes that are less than 70% full.
It sends an automatic email to your direct members who are most likely to book that class, based on their booking behavior.
It leaves a cooldown of 30 days between one email and the next, so your members are not contacted too often.
Once activated, Smartfill runs on its own across your whole schedule.
How to activate Smartfill
Go to Marketing > Smartfill.
Click Activate.
How to customize the Smartfill email
Smartfill sends a default email template. You can replace it with your own.
Go to Marketing > Templates.
Click Create template at the top right.
Write your email and save your template.
Go back to Marketing > Smartfill.
Click the settings icon.
Change the template from Smartfill to the template you created.
Smartfill now sends your new template.
Availability
Smartfill is available for everyone in beta. Once the beta test is over, it will be available on Engage and Elevate.