Achievements are milestone badges that nudge specific behaviours. Unlike points, they are earned once and are about habit, not balance.
EXAMPLES IN THE SYSTEM
• First Scan — awarded on a consumer's first verified submission.
• Streak — 7 days — a scan every day for a week.
• Brand Explorer — scanned three or more different SKUs.
• Super Referrer — referred five or more verified friends.
• Big Winner and Verified Loyalist — for prize winners and long-term, fraud-free members.
HOW TO USE THEM
Pick achievements that map to the behaviour you want more of. If you want breadth of scanning, lean on Brand Explorer; if you want frequency, use streaks. Each badge shows how many consumers have earned it, so you can tell which behaviours your audience is actually adopting.