You can add the your Facebook pixel to your CCK website through our Facebook Pixel application.

The Facebook Pixel helps you track events on your website or funnel, enabling you to optimise your advertising campaigns and make your Facebook ads more relevant to your audience.

To enable the Facebook Pixel on your website, click on your Website Settings and select Applications > add Application then connect your Facebook Pixel as shown below:

Once you click the connect button, a screen will pop up with a section for your to add your Facebook Pixel ID and an option to enable your Conversions API.

💡Click here to learn more about how to set up your Facebook Pixel if you don't have one yet.

With our native Facebook Pixel integration you can track the following events:

➡️ PageView - triggered on every page view

➡️ Lead - triggered on new lead - when a form is submitted, or an appointment is made

➡️ AddToCart - triggered when a product is added to the cart (passing the product title, price, currency and quantity)

➡️ InitiateCheckout - triggered when someone initiates a checkout (i.e. visits a checkout page), passing the order total, currency, and the order items

➡️ Purchase - triggered when checkout (or an upsell/downsell) is completed

➡️ ViewContent - triggered when a visitor visits a product in your store. The ViewContent event is especially useful for delivering personalized ads to your customers.

➡️ CompleteRegistration - triggered when a visitor creates an account on your website or funnel