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How do I set up and run my first campaign?

A complete step-by-step guide to setting up and launching your first campaign in GetReplies — from connecting an account to hitting Execute.

This article walks you through the exact steps to get your first GetReplies campaign running from scratch. Follow these steps in order — skipping or reordering them is the most common reason campaigns don't launch correctly.

The 5 steps at a glance

Step

What you do

Where

1

Connect a sending account

Accounts

2

Get your contacts

Contacts → Lists

3

Create a campaign

Campaigns → New Campaign

4

Build and save a sequence

Campaign → Sequence tab

5

Execute the campaign

Campaign → Execute button

Step 1 — Connect a sending account

Go to Accounts in the left menu and click Add Account.

  • For Gmail: You need to generate a Gmail App Password (not your regular password). See the article "My Gmail shows a health error" for the exact steps.

  • For Outlook / M365: Ensure SMTP authentication is enabled in your Microsoft 365 admin before connecting. See the article "My Outlook mailbox won't connect".

  • For LinkedIn: Enter your LinkedIn email and password. If you use Google sign-in for LinkedIn, set a LinkedIn-specific password first.

Once connected, enable Warmup for new email accounts. If it's a brand new mailbox, also enable Ramp Up so the system gradually increases sending volume.

Step 2 — Get your contacts

You need at least one contact before a campaign can run. You have two options:

  • Import from LinkedIn Search — Go to Contacts → Lists → click New List → paste a LinkedIn search URL → set the number of contacts to import → click Build. Wait for the list status to change from "Building" to complete (this can take minutes to hours depending on list size).

  • Upload a CSV — Prepare a CSV with columns for first name, last name, and email address (or LinkedIn URL). You'll upload this directly into the campaign in Step 3.

Step 3 — Create a campaign

  1. Go to Campaigns in the left menu → click New Campaign.

  2. Give your campaign a name and select the campaign type (email, LinkedIn, or multi-channel).

  3. In the Contacts tab of the campaign: add your contact list (the one you built in Step 2) or upload a CSV directly.

  4. In the Accounts or Settings tab: select the sending account you connected in Step 1.

Step 4 — Build and save your sequence

  1. Go to the Sequence tab inside your campaign.

  2. Add your first step — choose the channel (email or LinkedIn message) and write your message.

  3. Add follow-up steps with delays between them (e.g. Day 1: Connection request, Day 3: Follow-up message, Day 7: Final message).

  4. Click Save. The sequence must be explicitly saved — drafting steps without saving will keep the Execute button disabled.

Use the AI to write your sequence

GetReplies has a built-in AI assistant that can generate your sequence messages. Describe your product, your target audience, and what you want to achieve — the AI will draft the full sequence for you. You can then edit before saving.

Step 5 — Execute the campaign

  1. Once all three prerequisites are complete (contacts added, sequence saved, account connected), the Execute Campaign button will become clickable.

  2. Click Execute to launch.

  3. The campaign will start sending during the next business hours window based on your timezone.

After launch — what to expect

  • New campaigns may show low activity for the first 1–2 days, especially if the mailbox is in warmup.

  • Check progress under Campaign → Contacts tab to see each contact's status.

  • For LinkedIn campaigns, check Tasks to see the execution queue.

  • Replies will appear in the Inbox section of GetReplies.

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