Categories organize your Analytics calculations both visually and schematically.
Categories are containers for displaying your calculations. They appear as headers in your report.
Every calculation belongs to a single category. Categories can be added to multiple Tabs.
To Create a new category:
Scroll to the bottom of your analytics tab and click "new category"
Enter a name for the category. (You can change this later).
Click "Create"
The category is added to the current tab. Click the + to add calculations to the category.
Starting from Scratch
When you open analytics for the first time, if you do not start with or select a template, you must define a category:
Give the category a name
Select its color
Click "create category"
