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Reputation

More Google reviews from the visits you're already delivering.

Written by Huong Pham

Why We Built This

Most of your happy customers never leave a review — not because they didn't like you, but because nobody asked at the right moment. Today, asking depends on the front desk remembering at pickup, a link in a checkout message, or a separate review tool that doesn't know who actually visited. Feedback on how visits are going usually arrives as a complaint.

Reputation asks every customer automatically after their visit, using the bookings already in Goose. Google reviews and private feedback come back into one place, with replies ready to send.

What It Means for You

  • Grow your Google rating without chasing it. Every completed visit triggers a request, so nobody at the front desk has to remember.

  • See how visits are really going. Private feedback comes in daily, location by location, so you can call a customer while it still matters.

  • Reply in seconds, not evenings. Every review arrives with a reply already written. Edit it and post it straight to Google.

  • Everything in one place. Google reviews and private feedback sit side by side in Goose, with nothing to sync from another tool.

  • Protect the reviews you've already earned. Every customer gets the same ask, which keeps you in line with Google's review rules.


How It Works

We set Reputation up with you on a short call, so there's nothing to configure on your own. Reach out to support set up a time!

1. Find Reputation in Goose admin. It's under Marketing in the left navigation. Start your free month from there and we'll book your setup call.

2. Choose how you want to ask. Pick one setup per location: Google & private feedback (recommended), Google reviews only, or Private feedback only.

3. Connect your Google Business Profile. We connect it with you on the call, one profile per location. Your existing Google reviews come in automatically.

4. Pet owners get one simple request. The morning after checkout, they receive one email from you. With Google & private feedback, they rate their visit, then they're invited to leave a Google review. Anyone who rates it lower is also asked what could have gone better.

5. Review and reply from one inbox. Google reviews and private feedback appear together, per location. Open any review to see a drafted reply, edit it, and post it to Google.

6. See who was asked. Each request is recorded, showing who it went to, when, and whether they responded.


A Few Things to Know

  • Meet & Greet visits and other non-visit transactions don't trigger a review request.

  • Requests go out the morning after checkout, with one reminder a few days later if there's no response.

  • Each location connects its own Google Business Profile and can use a different setup.

  • Existing Google reviews are matched to your customers by name. Reviews we can't match show as Anonymous.

  • A customer who has already left you a Google review may still receive a request. If they follow it, they'll land on their existing review and can update it.

  • Access to Reputation applies to the whole section. Viewing and replying can't be set separately yet.

  • Reputation works with Google reviews. Yelp and Facebook aren't included.

  • If you were part of the earlier pilot: setups are now simplified to three options. "Feedback First, Then Google" and "Ask for Both Together" are replaced by Google & private feedback.

Setup required before you can use this Start your free month from the Reputation page in Goose admin. Your first month is free, and nothing is charged unless you choose to continue. We'll set it up with you on a short call — please bring whoever manages your Google Business Profile logins. Questions? Reach out to your Goose support contact.

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