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Privacy Policy — What Information Do We Collect?

Chester T avatar
Written by Chester T
Updated over 3 weeks ago

This Privacy Policy explains the types of information we collect, how we use it, and your rights regarding personal data when using our website and services related to wall and flooring panels.

1. Information Covered by This Privacy Policy

We collect a variety of information to operate effectively and provide a seamless user experience. This includes:

A. Personal Information
Personal information refers to data that can directly or indirectly identify an individual. This may include:

  • Name

  • Address

  • Email address

  • Phone number

  • Order ID or other identification numbers

  • Location data

B. Aggregated and Anonymized Information

  • Aggregated Information: Data compiled from multiple users that remains identifiable until anonymized.

  • Anonymized Information: Data that cannot be linked back to individual users, such as website usage metrics or material sample requests.

C. Children's Personal Information
This website is not intended for children under 16 years of age. We do not knowingly collect data from children.

If we discover that we have collected personal information from a child under 16, the data will be deleted immediately. If you believe this has occurred, contact us at hello@sofatica.com.

2. What Information Do We Collect?

A. Account and Customer Support Data
We collect information when you:

  • Register an account on the website

  • Place an order or initiate a return

  • Contact customer service via phone, email, or live chat

  • Subscribe to email newsletters or promotions

  • Request material samples (swatch requests)

  • Use the search or product configurator features

  • Participate in surveys or limited-time promotions

Personal Information You Provide:

  • Full name

  • Shipping and billing address

  • Email address

  • Phone number

  • Order and support-related details

Payment Information:
Payments are processed securely through third-party providers such as PayPal or Stripe. We do not store or access your full credit card details. To review PayPal’s privacy practices, visit their official Privacy Policy.

B. Device and Technical Information
When you visit our website, we automatically collect:

  • IP address

  • Browser type and version

  • Time zone and language settings

  • Operating system and device data

  • On-site behavior (e.g., pages viewed, time on page, material swatch interactions)

3. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance website functionality, personalize the shopping experience, and analyze performance.

A. What Are Cookies?
Cookies are small text files stored in your browser that help remember your preferences and actions on the website.

B. Types of Cookies We Use

  • Strictly Necessary Cookies: Enable core functions such as login, checkout, and account management.

  • Analytical/Performance Cookies: Help monitor visitor activity and optimize website performance (e.g., Google Analytics).

  • Functionality Cookies: Remember choices like region, language, or product filters to enhance the experience.

C. Opting Out of Tracking

  • To opt out of Google Analytics tracking, visit Google Analytics Opt-Out.

  • To learn more about managing cookies, visit All About Cookies.

D. Video and Advertising Tracking
We may collect data related to how users interact with product videos, featured content, and advertisements to improve user experience and marketing relevance.

4. Information from Third-Party Sources

We may receive additional information from selected third parties, including:

  • Payment processors and delivery partners

  • Fraud prevention and identity verification services

  • Analytics providers such as Google Analytics

  • Advertising platforms and search engines

This data helps us:

  • Improve site functionality and customer support

  • Detect fraudulent activity and protect user data

  • Deliver personalized content and product recommendations

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