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Privacy Policy — What Information Do We Collect?

Chester T avatar
Written by Chester T
Updated over 2 weeks ago

Your privacy is important to us at Sofatica, and we are committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal data when you use our website and services related to wall and flooring panels.

1. Information Covered by This Privacy Policy

We collect various types of information to provide you with the best possible experience and service. This information helps us improve our offerings and ensure your comfort with our products and website. Below are the types of information we may collect:

A. Personal Information
Personal information refers to details that can identify you directly or indirectly. This may include:

  • Name

  • Address

  • Email Address

  • Phone Number

  • Order ID or other identification numbers

  • Location Data

B. Aggregated and Anonymized Information
We also collect data that is compiled from multiple users and anonymized for analysis purposes. This type of information can’t be linked back to any individual.

  • Aggregated Information: Data that’s combined from multiple users and used for general analysis.

  • Anonymized Information: Data that can’t be traced back to individual users (e.g., website usage statistics, material sample requests).

C. Children's Personal Information
Our website and services are not intended for children under 16. We do not knowingly collect information from children. If we discover we have unintentionally gathered personal information from someone under 16, we will delete it immediately. If you believe we have collected such data, please contact us at hello@sofatica.com.

2. What Information Do We Collect?

A. Account and Customer Support Data
We collect information when you interact with us in various ways, such as:

  • Registering an Account: To keep track of your orders and preferences.

  • Placing an Order or Initiating a Return: We need this information to fulfill your orders.

  • Contacting Customer Service: Whether by phone, email, or live chat.

  • Subscribing to Newsletters or Promotions: To send you updates and exclusive offers.

  • Requesting Material Samples: If you want to see product swatches.

  • Using Search or Product Configurators: To personalize your shopping experience.

  • Participating in Surveys or Promotions: To better understand your needs.

B. Personal Information You Provide:
When you engage with us, we may collect:

  • Full name

  • Shipping and billing address

  • Email address

  • Phone number

  • Order and support-related details

C. Payment Information:
All payments are securely processed through trusted third-party providers like PayPal and Stripe. We never store or have access to your full credit card information. To learn about PayPal’s privacy practices, please visit their official Privacy Policy.

D. Device and Technical Information:
When you visit our website, we automatically collect certain information to help improve your experience. This includes:

  • IP Address

  • Browser Type and Version

  • Time Zone and Language Settings

  • Operating System and Device Data

  • On-Site Behavior (e.g., pages viewed, time on page, swatch interactions)

3. Cookies and Tracking Technologies

To provide a more personalized experience, we use cookies and other tracking technologies. These small text files are stored on your browser and help remember your preferences and actions on our site. Here’s what we use them for:

A. What Are Cookies?
Cookies help us remember your preferences and make your experience smoother. They’re essential for functions like logging in, checking out, and managing your account.

B. Types of Cookies We Use:

  • Strictly Necessary Cookies: Essential for login, checkout, and managing your account.

  • Analytical/Performance Cookies: Help monitor activity and improve website performance (e.g., Google Analytics).

  • Functionality Cookies: Remember your choices like region, language, or product filters.

C. Opting Out of Tracking
If you wish to opt out of Google Analytics tracking, you can do so by visiting Google Analytics Opt-Out. For more information about managing cookies, visit All About Cookies.

D. Video and Advertising Tracking
We may collect information about how users interact with product videos, advertisements, or other featured content to improve user experience and marketing relevance.

4. Information from Third-Party Sources

We may also receive information from trusted third parties that help us improve your experience with Sofatica. This may include:

  • Payment processors and delivery partners: To ensure your orders are processed smoothly.

  • Fraud prevention and identity verification services: To protect you and your data.

  • Analytics providers: Like Google Analytics to improve the performance of our website.

  • Advertising platforms: To deliver more relevant ads and product recommendations.

The information from these third parties helps us:

  • Improve site functionality and customer support

  • Detect and prevent fraudulent activity

  • Deliver personalized content and product recommendations

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