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What Are Targets? Similar Accounts, Locations and Hashtags

Targets tell Kicksta who your new followers should be. You set them on the Targeting page, in three sections.

Written by Managers

Similar accounts

Competitors, creators or brands whose audience you want. Kicksta reaches people who match their followers.

This is the strongest signal Kicksta uses, so add at least 3. You can search for any Instagram account or pick from the suggestions under Accounts similar to yours.
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Locations

Countries where your audience lives or posts from. If you don't add any, Kicksta reaches people anywhere.
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Hashtags

Hashtags your ideal followers use or follow. There's no hashtag search, so type each one in and press Enter. To add several at once, paste them separated by spaces or commas.
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Plan limits

Plan

Similar accounts

Locations

Hashtags

Growth

10

10

10

Advanced

30

30

30

The Plan limits panel on the Targeting page shows how many you've used.
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Checking your setup

The Audience preview panel shows:

  • Estimated audience: roughly how many people your settings can reach.

  • Match strength: how well your targets define your audience. Adding more similar accounts improves it.

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