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Using Audience Filters

Audience filters refine who counts as a good follower. You’ll find them at the bottom of the Targeting page.

Written by Managers

Gender

Choose Everyone, Women or Men.

Age range

Drag the slider to set the age range you want to reach, from 18 to 65+.

Interests

Pick the interests that match your niche so Kicksta can favor people who care about your content. Available interests:

Fitness, Health & wellness, Travel, Food & drink, Coffee, Fashion, Beauty, Business, Photography, Outdoors, Parenting, Tech, Music, Art & design, Pets, Home & interior.

Language

Choose the languages your audience speaks: English, Spanish, Portuguese, French, German or Italian. If you don't pick any, Kicksta reaches people who speak any language.

Country

Click Add a country to focus on followers in specific countries. If you don't add any, Kicksta reaches people anywhere.

Quality settings

Setting

What it does

Default

Public accounts only

Only reaches public accounts

Off

Skip likely bots and spam

Filters out accounts with spam-like activity

On

Skip business accounts

Focuses on personal accounts

Off

Min / Max followers of a follower

Only reaches accounts within a follower-count range

Empty

Finding the right balance

Every filter you add narrows your audience. Tighter filters bring more relevant followers but can slow growth.

After changing filters, check the Audience preview panel. If your estimated audience drops too low, loosen one filter at a time until it looks healthy.

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