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Wallet Notifications

Communicate effectively with your customers through notifications

Nawel avatar
Written by Nawel
Updated this week

Introduction

Notifications allow you to communicate directly with your customers through messages displayed on their mobile phones. They are a powerful tool to inform, engage, and guide your customers throughout their journey with your brand.


From welcoming new members to promoting key actions, wallet notifications help you stay connected at the right moment.


Overview

From the Loyoly interface, you can create, manage, and track all your notification campaigns in one place. This dedicated view gives you full visibility over your communications and their status.

Available filters

To make campaign management easier, several filters are available at the top right of the page:

  • Draft: displays notifications you have created but not yet activated.

  • Scheduled: shows notification campaigns planned for a later delivery.

  • Completed: displays finished notifications that are no longer being sent.


Welcome notifications

Welcome notifications allow you to greet your customers as soon as they install your Wallet.

⚠️ Customers receive the welcome notification immediately after installing the card.

  • Title (50 characters)

The title is displayed in bold on your customers’ phones. It should be short, clear, and compelling, encouraging users to discover your loyalty program.

  • Message (170 characters)

The message welcomes new members. You can use it to:

  • Say hello and thank them for joining

  • Briefly explain the value of your program

  • Invite them to explore available rewards or actions

Preview

A live preview is available on the right-hand side of the screen. It allows you to see exactly how the notification will appear on both iOS (Apple) and Android devices before sending it.


Send a test

Before sending a notification to all your customers, you can send a test notification to your own phone after installing your Wallet card. This helps you validate content, tone, and formatting.

Editing a welcome campaign

You can update your welcome campaign at any time. New customers will automatically receive the latest version.

💡 Important: Existing customers will not receive the updated version. Changes apply only to new members.


Notification campaigns

When creating a notification campaign, several fields must be completed to clearly define its content and objective.

  • Campaign name

The campaign name is internal and only visible to your team. It helps you easily identify your campaigns in the Loyoly interface and analyze performance over time.

  • Title (50 characters)

The title should summarize the main message of the notification and give customers a clear reason to open it.

  • Message (170 characters)

The message is designed to activate your customers at a specific moment, for example:

  • Launching a new product

  • Reminding customers of their points

  • Inviting them to discover your loyalty program or complete a specific action

Preview

A preview is available on the left-hand side of the screen, allowing you to visualize the final rendering of the notification on iOS and Android devices before sending.

Send a test

Before sending your notification to all customers, you can send a test notification to your own phone after installing your Wallet card.

Scheduling your notification

When creating your campaign, you can choose when the notification will be sent.

  • Immediate send: the notification is sent as soon as the campaign is activated. Customers will receive it within approximately 5 minutes.

  • Scheduled send: you can plan the notification to be sent at a later date and time, based on your communication strategy.

💡 Scheduling helps you anticipate your communications and reach your customers at the most relevant moment.

✨ Before activating the notification, you can edit or cancel its scheduling if needed.

Exemple :

⚠️ Important
Once activated, a campaign cannot be deactivated. Make sure you have carefully reviewed the content and scheduling before activating it

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