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Announcements best practice & engagement tips

Improve hospital communication and clinician engagement by seeing what top performing hospitals are doing

Ben Rowland avatar
Written by Ben Rowland
Updated over a week ago

Communication has become increasingly difficult. In an era when receiving hundreds of emails per day is not uncommon. Consider the context of a busy clinician, how are you going to create meaningful & messaging that makes their job easier or more efficient?

  • ~ 20 seconds of attention when communicating

  • ~ 20% Email open rate

  • Lots of channels with noise

Tips for high engagement using Announcements

  • Keep messages to 140 characters, and link to an article for more context

  • Target clinical groups using cohorts

  • Don't fall into the trap of only sending shift swap opportunities and creating another noisy channel of communication.


Templates from hospitals with high clinical engagement

We've reviewed top-performing hospitals with the highest clinical engagement to provide you with templated examples to use with announcements.

Click the arrow next to a heading to view the template

International Nurses Ball

Subject: International Nurses Ball

Body:

All nurses are invited to the Prince of Wales Hospital inaugural Nurses Ball to celebrate International Nurses Day

2024.- details in flyer

When: A week prior

Links: Ball Flyer

Special Nursing Grand Rounds on Falls & Delirium

End-of-term changeover

'Handover' is one of the most searched terms by ~ 22k clinicians, which is unsurprising. People are interested in reducing the stress of entering an unfamiliar department to understand what is expected of them and how to perform their jobs. ROVERs, Rolling handovers or rotation handovers bridge the gap by providing context, team structure, operations, and processes. Clinicians often provide feedback that this information is not easily found or accessed, so here is how we easily fix this!

Subject: Term changeover update

Body:

Improve your confidence & understanding of your upcoming rotation. Review your term handover! Click the links below for more info. Thank you :)

When: Each term (1 week before changeover)

Links: Handover folder

This should also be sent mid-term to request clinicians to update it!

Mask Fit Testing

Subject: Mask fit testing (day/date)

Body:

If you require fit testing call [Name] on [Number]. If you cannot attend call on the same number so others can attend.

When: On the day or scheduled

Links: n/a

Submit Overtime Claims Today

Subject: Submit Overtime Claims by (date)

Body (Copy and paste)

We are approaching the end of a pay period. To ensure you are paid correctly, please enter all your entries to the workforce by the end of your shift today & signed by your supervisor. Click the link to find out more.

When: End of pay period

Links: Overtime claim form/process

Digital Death Certificate policy changes

Subject: Policy change: Complete Death Certificates digitally

Body (Copy and paste)

Click the link to complete death certificates from any computer rather than paper!

Reporting will become mandatory. Hospital admins will have access to documents uploaded. You can correct in a 4-day window after lodging.

When: When the new policy is announced

Links: Registration link, BDM website


Blood collection requests & delays

Subject: Blood collection requests & delays

Body (Copy and paste)

Due to high patient numbers and low pathology staffing causing delays on bloods. Add '0600hr blood/URGENT' that are clinically indicated to be early. A high volume of 6 am requests will likely cause delays.

Medical Services & pathology teams

When: High patient numbers or low staff

Links:

New Roster Available

Subject: Term X [Department name] Roster Available - First X weeks

Body (Copy and paste)

New After-hours roster available. Click the link for more details

When: As soon as a new roster is available

Links: Direct to the roster file

Improve clinical efficiency & reduce the load on the switch

Subject: Bypass switch - Call departments direct

Body (Copy and paste)

Don't wait for switchboard, use Med App to call departments & services direct from your phone. Click the link below to find out how.

Education team

When: When new departments or services are added

Links: Directory Quick Guide

Mentorship Program

Announcement name: Join the mentorship program (limited spots)

Body

The [Insert your hospital] Mentorship Program is now Live! Please follow the links to sign up and learn about the amazing benefits of having a work buddy!
โ€‹
Information can be found in 'Get Involved' or via the links below!

The Education team

When: Anytime

Links: Mentoring Program heading in Med App

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