A survey is a fantastic way to gain valuable insights into your audience’s needs and wants and it can help inspire your next offer and/or improve the existing ones.
This is why we created the Start a Conversation Product Template – to help you craft a survey that your people are actually excited to answer!
Below you can find a full list of 20 questions you can include on your first (or next) survey.
We recommend choosing anywhere between 5 to 8 questions that are related to your audience so they won't feel overwhelmed which will then increase the likelihood of them abandoning the survey.
You can find the quiz type in the brackets at the end of each question so it’s easy for you to set this up inside your own account!
What’s your biggest struggle with ______? (Essay)
What are your top 3 [topic you support, i.e. sales, fitness, visibility, etc] challenges in your [i.e. life, business, etc]? (Essay)
If you could wave a magic wand and change any one thing in your [i.e. life/business/fitness journey/etc], what would it be? (Essay)
How often do you X [i.e. post on social media/blog, exercise, etc]? (Multiple Choice: Daily/Weekly/Monthly/Every few months/Not at all)
Do you have X [i.e. a landing page for your opt-in, an instant pot, a ukulele, etc]? (Multiple Choice: Yes/No)
Share your top tip on [the topic you focus on, i.e. dieting, visibility on social media, etc]. (Essay)
Share what has worked for you in the past for [topic you focus on, i.e. business growth, keeping track of your money, etc]. (Essay)
What would you like to know or get help with around [topic you teach/support people with, i.e. LinkedIn, decorating your house on a budget, etc]? (Essay)
What do you believe is standing in the way between where you are now and what you desire? i.e. [give some relevant examples to keep this from being a brain locker, but know that also makes it a more leading question] (Essay)
What do you believe is the solution to your problem right now? (Essay)
Where do you feel stuck in X? (Essay)
Have you tried to solve X in the past? If yes, what happened? If no, why? (Essay)
Where would you like to be in the next 2 months from now with X? (Essay)
A year from now, if you are reflecting back as you have just achieved the biggest desire in your heart right now, what would you say was the catalyst for that to happen? (Essay)
What is the main reason you want to X? (Essay)
What is ONE thing I could change, or improve about X [i.e. my emails, how I teach you X, etc]? (Essay)
What is your favorite way to learn? (Multiple Choice: Audio/Live video/ Recorded video that you can watch on your own schedule/Text)
How urgent is it for you to X [i.e. get more leads from LinkedIn, play the ukele, etc]? How soon would you like to see results? (Multiple Choice: In the next month/The next few months/Later this year/Not sure, at some point but not a priority)
How did you find me? (Multiple Choice: Google/Pinterest/Facebook page/Facebook Group/FB ads/Instagram/Podcast/Your website/Don't remember)
How could I make my emails more helpful to you in achieving X [i.e. losing weight, learning the ukulele, getting visible on LinkedIn, etc]? (Essay)
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Want more help with the strategy and ideas for your incentivized/gamified survey?
Grab our Questions that Convert Action Lab. It's jam-packed with resources to help you take your survey to the next level including a private podcast, email and question templates plus ideas for your incentive. Get it here: https://mvlearn.co/questions
See also:
How to Use the Start a Conversation Product Template
Questions? Reach out to us at hello@membervault.co, within our Facebook group, The MV Collaborative, or via chat support within your admin account (not sure how to log in? look up your account here).