What is Mention Clustering?
Mention Clustering is a powerful AI-driven feature in Mentionlytics that helps you organize and analyze mentions efficiently by grouping similar ones into clusters. These clusters are created based on shared context, themes, or keywords, providing you with a streamlined way to monitor trends, assess sentiment, and draw actionable insights from large volumes of mentions.
Whether you're tracking your brand, competitors, or campaign performance, Mention Clustering ensures that you spend less time sorting data and more time making impactful decisions.
What Does Mention Clustering Do?
Mention Clustering consolidates mentions into meaningful groups, allowing you to focus on the bigger picture rather than individual posts. Each cluster provides a clear overview of related mentions, helping you:
Quickly identify trending topics.
Monitor sentiment around key conversations.
Manage irrelevant mentions efficiently.
Generate summarized insights with ease.
With additional AI functionalities, Mention Clustering now offers even more ways to optimize your analysis and reporting workflows.
Key Features of Mention Clustering
1. Generated Summaries
Clusters are enhanced with AI-powered summaries, offering a concise overview of their content.
You can customize the summary language through the AI Summary Language dropdown.
Choose between Shorter or Longer summaries depending on your needs
Optionally disable summaries to view one representative post per cluster instead.
2. Language Flexibility
Summaries adapt to the content language of each cluster, ensuring relevant and context-aware insights.
You can manage the default language settings through the app’s Settings → Notification → SIA Summarization Language menu.
3. Advanced Sentiment Analysis
Sentiment metrics are integrated within each cluster, helping you gauge public perception quickly.
Bulk sentiment corrections allow you to adjust sentiment classifications for multiple mentions simultaneously.
4. Efficient Mention Management
Quickly eliminate irrelevant mentions grouped into clusters.
Apply tags or assign labels to grouped mentions in bulk for better organization.
5. Daily Summarization by SIA
Automatically receive a summary of the past 24 hours each morning at around 7:30 AM.
Summaries highlight key trends and topics without requiring you to review individual mentions.
Note: Daily summaries require a sufficient number of mentions with shared context to form clusters.
6. Customizable Clustering
Adjust the clustering strictness to suit your needs, from broad themes to highly specific groupings.
7. Improved Reporting
Clustering data is seamlessly integrated into the Clustering Slide in reports, with options to customize summarizations.
These slides provide a professional and concise summary of key mentions, perfect for sharing insights with stakeholders.
📺 Watch the video now to see how these features can revolutionize your Mentionlytics experience:
✨ Brand New: Executive Summaries from Clusters
The AI Mention Clustering feature now includes Executive Summaries, a powerful addition especially valuable for agencies, brand managers, and reporting workflows.
With just a few clicks, you can select any combination of clusters, and Mentionlytics will automatically generate a concise Executive Summary paragraph based on them. It’s similar to the daily summaries you receive from SIA (Social Intelligence Advisor), but now you can generate them on-demand, for any time period or specific trackers you choose.
These summaries are generated using the language and length preferences you've set in the clustering settings, making them ready for immediate use in stakeholder reports, presentations, or internal updates.