Financing Webpage

Overview

The financing webpage on goarmstrong.com serves as a dedicated hub to educate potential customers about the Armstrong Moving Loan, offered through Acorn Finance and lender Upgrade. It highlights the loan’s competitive variable APR of 10.99%–16.99% over a 10-year term, its ability to cover all moving expenses, and a simple application process. The page includes benefits, a step-by-step guide, and a prominent call-to-action to get a free estimate, aiming to convert visitors into applicants by addressing cost concerns and building trust through the partnership.

Design Guidelines

Layout: Feature a bold header (“Financing Your Move with Armstrong”) and a “Benefits” section highlighting 10.99%–16.99% APR, with a prominent “Apply for Financing” CTA.
Typography & Colors: Use a standout color for APR rates (18-24pt) and a contrasting CTA button.
Imagery & Interactivity: Add a financial relief image (e.g., loan document) and a clickable financing CTA.
Branding & Accessibility: Include Acorn/Upgrade logos near benefits and a clear disclaimer below the CTA.

Content Example 1

Copy and paste the following text onto the webpage

Logo	Acorn Finance logo
Header	Move now, pay over time.
Subheader	Moving can be a big investment. That’s why we’ve partnered with Acorn Finance to make it easier to manage your cost. With a simple application and affordable monthly payments, you can take the stress out of budgeting for your move.
H2	Why Finance Your Move?
Copy	Flexible financing helps you: Avoid large upfront costs – No need to pay everything at once Keep cash on hand – Save your savings for other priorities Lock in a low monthly payment – Fixed 10-year repayment term Simplify your move – One loan covers all your Armstrong moving services
H2	Loan Details
Details	APR: Variable 10.99%–16.99%* Term: 10 years* Lender: Upgrade (via Acorn Finance) Loan use: Covers all Armstrong moving expenses Monthly payments: Start after your move is complete
H2	How It Works
Copy	Get an estimate from Armstrong for your move Apply for financing through Acorn Finance's secure platform Receive a decision within minutes – there's no impact to your credit score when checking your rate If you're approved by one of Acorn Finance's Lender partners, your loan will be used to pay for your moving expenses Make easy monthly payments to your lending partner over time
H2	Who Is Eligible?
Copy	U.S. residents age 18+ Must meet Upgrade’s credit and income requirements Financing available for residential moves only
H2	Ready to Get Started?
Copy	Apply now to check your rate – it only takes a few minutes and won’t affect your credit score. [Check My Rate] (Button)
H2	FAQs
Copy	Will applying affect my credit score? No. Checking your rate will not affect your credit. A soft credit pull is used. If you decide to accept a loan, a hard inquiry will be made. Can I use the loan for other expenses? No. This loan is specifically for Armstrong moving services. What if I’m not approved? You can still move forward with Armstrong by paying directly. Financing is just one option to make it more affordable.
Disclaimer	Please carefully review the loan terms and conditions provided by the lending partner prior to signing a loan agreement. Loans are subject to credit approval. Home Improvement Loans offered through Upgrade are made by Cross River Bank, Member FDIC, Equal Housing Lender. Upgrade, Inc. (NMLS #1548935) holds licenses in the states listed at upgrade.com/state-licenses and does business under the DBAs listed at upgrade.com/dba.  For loans that charge interest, this rate includes an Autopay APR reduction of 0.5%. By enrolling in Autopay, borrowers' payments will be automatically deducted from their bank account. Selecting Autopay is optional. If you are eligible for credit union membership, you may be required to join a credit union to receive the APR shown. Subsequent charges and fees may increase the cost of the loan. There is no fee or penalty for repaying a loan early. For more information, applicants should refer to the applicable Borrower Agreement and TILA Disclosure.  Loans may be disbursed in one or more advances. These loan terms are estimates based on the assumption that the loan is disbursed in a single advance upon execution of the Borrower Agreement. Actual loan terms may vary depending on, among other things, the exact number of advances, the amount of each advance, and the date on which each advance will occur. *For example, if a borrower receives a $10,000 loan with a 10-year term and a 10.99% Annual Percentage Rate (APR) and the loan is disbursed immediately in 1 advance, the borrower will have a required monthly payment of $138.00.

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Content Approach

Move now, pay over time.