What is a 1:1 video?
A 1:1 video is a type of personal video message that you can use to send a communication to an individual contact via email or text message.
Typically, 1:1 videos are used to send a personalized communication to a contact that doesn't include an acknowledgement for a donation that they've made.
When should I send a 1:1 video?
1:1 video can be sent at any time, to any of your contacts - we recommend sending these types of videos to donors to thank them for help with a project, or to encourage a donor who may be at risk of having their recurring donation lapse.
How do I send a 1:1 video to my contacts?
You'll first want to find the donor's profile by using the "search" function in the top-right corner of your Dashboard.
Once you've opened up the donor's profile, you should be able to scroll down to the "Interactions" section and click on the "Add New" button, then selecting "Video" from the drop-down options.
You'll be prompted to record your video and fill out a short message, as well as review the message prior to sending. Once you're comfortable sending the message, you can press the "Send" button and the message will be sent on its way!
What will the 1:1 video look like for my donor?
If you've sent a 1:1 video via text message, a text will be sent to your donor from the same number that's used for your text-to-give and text-to-pledge campaigns. The text will include a short message that you drafted while creating the video, and a link that the donor can click to watch the video.
If you've sent the 1:1 video via email, the donor should receive that same short message, as well as a still image of your video, sent to the email that your organization has on file. The donor can then click the image in the email or the link included within the text to open up the video in their web browser - and they can view, like, or comment on the video in real-time.