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Fulfilment Accounts explained
Written by Dan Minchom
Updated over a week ago

Your fulfilment account can contain multiple warehouses or locations that you hold stock. Within your warehouses are SKUs (Stock Keeping Units) that represent the stock that you have.

It is important to note that there is a distinction between SKUs and Release formats an Orders and Shipments.

Product - A product is an item in your store that can be sold.

SKUs - Exist in the warehouse. They are items that can be shipped.

A Product is linked to an SKU by the SKU code. If you update the SKU code then the link between your store and warehouse will change.

Orders - Are purchases made by customers

Shipments - Are packages leaving the warehouse to go to the customer.

A shipment is generally created automatically from an order to dispatch to a customer. However shipments can be created manually without an order.


Your fulfilment account can contain multiple warehouses. A warehouse either be integrated with a third party Warehouse Management System (WMS) e.g. Whiplash, or be entirely managed within Ochre. If integrated with an external WMS then Ochre reads stock and shipment data with the external warehouses to ensure both systems remain in sync.

You can link your warehouse to multiple stores. This means that the store is aware of how much stock is in the warehouse and can create shipments in the warehouse based on the orders that your customers have placed.

Multiple warehouses

Your fulfilment account can hold multiple warehouses in multiple locations. As long as the SKU code for an item the same across the each warehouses then your store will match the item and be aware of the stock availability in all associated warehouses. The customer will then be sold stock from the appropriate warehouses based on their location.

Shipping Methods and Warehouses

Each warehouse is set up with its own shipping methods. These are used by linked stores to calculate the postage costs for an order.

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