If you’ve visited your OneLocal Dashboard lately, you’ve likely noticed there are two new links to Performance Analytics on the Home Page and in the left side navigation, which provide access to another set of Dashboards depending on your OneLocal subscription. Designated OneLocal users will also receive a monthly report via email detailing performance of their LocalSite, LocalSEO, Google Business Profile, and Google or Facebook Ads campaigns.

The goal of these Dashboards and Reports is to enable you to see how your web presence or specific organic SEO or paid campaigns are performing. Each Dashboard aims to provide the most important data, which is typically conversions, at the top with supporting traffic, keyword or campaign details broken down below.

Data widgets are designed and positioned to show data based on comparative date ranges or all time views to illustrate what progress is being made. Descriptions of the data represented in most widgets can be accessed by hovering to the right of the widget’s title or click here for more Dashboard details.

Dashboard and Report date ranges can be adjusted in the top right corner of the screen to get different views or insights, as needed.

While this information is first and foremost provided for your reference, OneLocal’s SEO, Ads and Content teams also use it to help guide strategy and optimize campaigns on your behalf for better visibility, traffic and conversions.

Do you have any questions about this data or the performance of your web presence? Reach out to our digital marketing specialists via the chat button in the bottom right hand corner of the OneLocal app or email support@onelocal.com and we can schedule some time to review.