Welcome to OneLocal's updated dashboard! Our Performance Tab is here to help you track essential metrics for your business with ease. This feature provides insights into your leads, Google reviews, and digital marketing analytics, empowering you to make data-driven decisions. In this article, we’ll guide you through the key features of the Performance Tab and show you how to use it effectively.
Step 1: Accessing the Performance Tab
Log in to your OneLocal dashboard.
Navigate to the left-hand menu and select the Performance Tab.
Tip: Ensure your Google Analytics (GA4) and Google Business Profile (GBP) accounts are connected in Settings > Shared Logins and Services for a seamless experience. Learn more on how to do this on this article.
Step 2: Exploring the Key Sections
Leads
Overview: See how your leads are performing over a selected time frame.
Filters: Use the date filter at the top-right corner to view data for the last 7, 30, 60, or 90 days.
Insights: Compare leads from calls, appointment bookings, and form submissions. Percentage changes are shown relative to the previous period for quick insights.
Reviews
Metrics Displayed:
New reviews received
Total reviews
Top review source
Average review rating
Quick Tip: Respond to reviews directly from the dashboard to engage with customers and improve your online reputation. Learn more about how to do this on this article.
Digital Marketing
What You’ll See:
Site sessions by traffic source
A graph displaying trends in conversions and traffic over time
Organic Search Section: Offers detailed insights into your website’s SEO performance, showcasing organic traffic metrics.
Google Business Profile
Snapshot: Quickly view interactions with your GBP, including clicks, calls, and other engagement metrics.
Step 3: Using the Filters and Info Icons
Filters: Customize the data range for detailed insights.
Info Icons (“i”): Hover over these icons next to each metric for a description of what it entails.
Additional Tips
New Feature Highlight: This tab simplifies analytics by replacing the need for third-party tools like AgencyAnalytics for most metrics.
User-Friendly Design: Data is grouped logically into widgets for easy navigation.
Best Practices: Regularly check your Performance Tab to monitor trends and make timely adjustments to your strategy.
FAQs
What happens if I don’t connect my GA4 or GBP accounts?
Without these connections, some data points like traffic and GBP performance will not be displayed.
Can I customize the dashboard view?
While the layout is fixed, you can adjust date ranges and filter specific data sets for tailored insights.
The Performance Tab is a powerful tool for tracking your business’s performance across key areas. From monitoring leads to analyzing site traffic, this feature helps you stay informed and make impactful decisions. Start exploring today and reach out to our support team if you need assistance!
Video Tutorial For a visual walkthrough, check out this video:
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