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101 Video Ideas for Realync
101 Video Ideas for Realync

Here are 101 video ideas on how you can take full advantage of Realync and create video content to make your life on-site, a lot easier.

Updated over a week ago

These are video ideas that are meant to inspire your creativity when starting to create content within Realync. By no means, are these the limits of Realyn's capabilities. If you have creative video ideas and want us to add them to this list, please reach out to us via Live Chat.

Example Videos: Sortable

Prospecting / Touring 🔍

  1. Personal tour reminder

  2. Walking tutorial on how to get from the parking to the leasing office

  3. Personal follow-up thank you after a tour

  4. General team “Thank you for touring”

  5. Proactively follow up with someone who’s toured a space, sending them a video of the floor plan they liked

  6. Proactively follow up with a previous tour and remind them of the amenities) they loved

  7. How to apply online demonstration

  8. Personal thank you follow-up after a lease is signed.

  9. “Welcome home” video - clips of different residents introducing themselves and welcoming the new person to the community

  10. A Day In the Life - transportation options, dry cleaning/package pickup, coffee, etc.

  11. QR Code on property signage for new construction - a great way to catch after-hours traffic

  12. Link a “Tour Our Community” playlist button to the email signatures

Community Videos đŸ‘Ș

  1. Community highlight video showing clips of each amenity

  2. In-depth amenity focus, with an explanation of the features (i.e. how the golf simulator works)

  3. Resident Event Review

  4. Resident Event Compilation - clips from each event over the quarter or year

  5. Neighborhood walking tour - overview of nearby amenities

  6. Highlight nearby amenities specifically - restaurant, coffee shop, park, introduce the barista, show the most popular item

  7. Pick your neighbor - Resident referral on a specific unit - send video to residents

  8. Who is your longest-tenured resident? Interview them and have them tell what’s great about the community

  9. Planning an event? Send a video to the event planner so they understand the space they’ll be using

  10. Have the safety officer provide different tips for staying safe

  11. Do you offer recycling services? Promote it - residents care!

  12. Upcoming process change? Share a tutorial video with your tenants.

  13. Send unit decorating tips - show how someone else used a difficult space.

  14. Ancillary revenue services? Promote them!

  15. Do you have a staff member with a fun hobby, background story, or special talent? Show it off!

  16. Talk about your give-back programs and/or community service - how you give back

  17. Give a “year-ahead” review of what community service activities are planned so residents can plan ahead.

  18. Feature security of the building

  19. Educate prospects/tenants on energy savings initiatives if you have a LEED building.

  20. Feature landscaping in the spring

  21. Feature holiday decorations

  22. Create promo videos for upcoming community events

  23. Show all the communication channels you use to reach tenants in any event - social, maintenance, or crisis.

  24. Show emergency plan - tornado shelter for those on higher floors, fire escapes, meeting places, etc.

  25. New garage or reserved parking space availability promotion

  26. Announce contest/promotion winners

  27. Seasonal announcements - landscaping changes, mowing schedules, closing the pool, etc.

  28. Tutorial/troubleshooting tips for using specific amenities

  29. Pool Rules - explain hours, guests, no glass, etc.

Resident Engagement 👋

  1. Meet the team - highlight the leasing and management team (role, tenure, favorite pastime or favorite amenity, etc.)

  2. Show the color options residents have for accent walls

  3. Send moving tips (packing, boxing, labeling, etc.)

  4. Move-in process (what happens on moving day?)

  5. How to pay rent online

  6. How to submit a work order

  7. Package handling (delivered to door, front desk, package locker systems, etc.)

  8. Mail handling process

  9. Happy Birthday Message!

  10. Start the “lease-avarsary” celebration with a video inviting them to schedule a coffee date to chat through their renewal plans.

  11. Proactively send an upgrade unit/floor plan to a resident coming up on renewal

  12. Move-out process (keys, parking sticker, final payment)

  13. Properly vacated unit vs. one that will not get the security deposit refunded

  14. Visual newsletters - instead of using the same old template, do a video!

  15. Preferred vendor highlights

Resident Relations 📄

  1. Management company change? Create a “we’re new here” message introducing the team.

  2. Recap a Town Hall meeting to share with those who couldn’t attend.

  3. Review process changes and/or improvements as a result of the new management company.

Furry Residents đŸ¶

  1. Video from the dog’s eye view

  2. Demonstrate using the pet spa

  3. Show off pups playing at the bark park

  4. Introduce furry residents so new furry residents can recognize their new friends.

  5. Poopatrator video - shows how to properly dispose of pet waste

  6. Have a pet poop DNA service? Explain it to your residents.

  7. Feature a pet of the month

Maintenance 🔧

  1. A day in the life of the maintenance tech - how they check the work orders, their response rate, what services they offer, etc.

  2. Introduce the maintenance team

  3. Create a QR code, print, and attach to any of the below for quick access to the how-to videos:

  4. How-to - rules on trash valet service

  5. How-to: properly handle trash around the compactor, oversized items, etc.

  6. How-to: reset a breaker

  7. How-to: reset garbage disposal

  8. How-to: clean dryer vent

  9. How-to: use the thermostat

  10. How-to: cold winter prep (open cabinet doors, keep the thermostat at 60, etc.)

  11. How-to: properly park to allow for snow clearing

  12. How-to: unclog sink drain

  13. How-to: use a tricky shower faucet

  14. What resident is responsible for, vs. when to submit a ticket (replacing light bulbs, hanging lights/pictures, etc.)

New Construction or Renovations 🚧

  1. Show finish selections

  2. Show construction updates specifically to tenants who’ve selected a unit

  3. Show general construction updates to your social media/lead lists

  4. Explain renovation plans to residents

  5. Show renovation updates to residents

  6. Show process changes during construction or renovations (parking availability changes, building or amenity access changes, etc.)

  7. Before/after renovation highlight

Groups to Send Videos To đŸ‘„

(community highlight video, floor plan videos, resident event, etc.)

  1. Embassy offices

  2. Corporate HR offices

  3. Chamber of Commerce

  4. University admissions offices

  5. Referral/recruiting services

  6. Local brokers/finders

  7. Relocation/ moving companies

Internal Use đŸ—Łïž

  1. Walk a ‘difficult to lease’ floor plan and discuss ideas

  2. Show amenities or areas that need to be improved

  3. Show off new signage/amenities/furniture

  4. Work through repairs or explanations for staff

  5. Demonstrate how you set-up for a special event

  6. Online Training

  7. Company Culture - lip sync battles, volunteer days, core value testimonials, etc.

Related Articles
Realync Success Guide
Resident Lifecycle
Prospect Lifecycle
Realync Journeys
Journeys Example Shot List
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