Start building out your library. Examples of videos to include:

Model/floor plan(s)

Community Overview

“Thank you for touring” from yourself / your team

Include relevant videos in every follow-up email/text to prospective residents who toured in person

Be sure to use your stabilizer to make the video look as polished as possible!

Stand out from your competitors by making it easy for your prospects to recall what your community looks like

Take the property mobile device to community outreach meetings to show videos of the community and models

Check out our 101 Video Ideas list for inspiration

Create playlists to easily share multiple videos at once

Use Live Tours & Live Sessions to connect with residents leasing sight-unseen

Help relieve the stress of not being able to visit the property before they move by allowing them to “meet” you virtually and showing them the real space

Use Tasks to keep track of video ideas and goals

Every time a prospect tours in person but their partner/roommate is unable to join physically, Champion Users use Live Tours to allow the partner/roommate to join virtually

Make sure that recording a video of vacant units is part of the turning process

Don’t stop with creating videos for leasing - video transforms the way they communicate with their communities, too

Create QR codes!

Champion Users use QR codes to “digitize” flyers in the elevator, business cards, sidewalk signs, etc.

We created a QR Code Template just for you!

Add a QR code to monthly newsletters that link to a video for resident events, renovation/maintenance updates, new team members, etc.

Add a QR code to your “Office Closed” sign in the window that links to a “sneak peak” playlist

Add a QR code next to amenities that can be confusing for your residents, e.g. “Having trouble starting the fire pit? Scan this QR code to see how to do it!”

Make your property stand out from the crowd by Embracing Realync throughout the entire prospect and resident lifecycles! ✨

Don’t ask for permission to include a video in the follow-up, just do it! Make it part of your standard follow-up.

When you offer a live tour, frame it as a suggestion rather than a question

Instead of, “Do you want to do a live video?” say something like, “Let’s do a live video tour so I can show you exactly what everything looks like. That way I can help answer any questions you have and you’ll feel more confident in making a decision!”

Don’t be afraid to get in front of the camera! Think about it...you’ve probably toured with walk-ins before. This is no different, except you’re using a mobile iOS device!

When sending a video, make sure to use a link for that prospect. Don’t copy a link that was used for another prospect.