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How listing syndication works

R
Written by RentEngine Ops
Updated over a week ago

Overview

RentEngine syndicates your rental listings by automatically publishing them to a network of major listing sites and niche partners. Interested leads flow directly into RentEngine, so your team can manage communication and showings in one place.


What syndication means

Listing syndication is the process of creating your listing in RentEngine once and having it distributed (“syndicated”) automatically to multiple external websites that renters use to search for properties.

Once syndicated:

  • Prospects see your listing on partner sites

  • Leads flow into RentEngine for messaging and scheduling


How to turn on syndication

Active properties with the following status are automatically published to all syndication sites

  • Available

  • Waitlist

  • On Hold


How to pause syndication

Sometimes it makes sense to pause syndication for a few days and then turn it back on. To pause syndication:

  • From the Properties tab, click Take Action > Edit Property

  • On the first page of the property editing flow, navigate to Syndication and press the checkbox next to Turn off marketing syndication

  • Press Next to save changes

Note: Properties with paused syndication will show with a yellow "pause" icon in the Properties tab


How long syndication takes

Most partner sites update within a few hours of a new listing or edits. However, sites refresh more slowly and can take up to 24–48 hours for changes to appear across the network after you publish or edit a listing.


What happens when you update or correct a listing

If you make changes to a listing (rent, availability, photos, etc.), RentEngine instantly sends those edits to all syndication partners automatically. This keeps your listing consistent across the network without duplicate work.


Notes and considerations

  • You cannot currently exclude specific sites from syndication — RentEngine distributes to the full partner network by default.

  • Some partner feeds (e.g., CoStar Group with larger portfolios) may have contractual requirements for full distribution.

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