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Samhub for Media: Lesson 7 - Campaign reporting as a sales tool

Samhub for Media: Lesson 7 - Campaign reporting as a sales tool

This shows how you can use Samhubs campaign reporting tool as a sales tool to sell your customers NEXT campaign.

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Written by Martin Bergqvist
Updated over 2 weeks ago

Smarter Campaign Reporting with Samhub – From Spreadsheets to Real Insights

Do you recognize the all-too-common pain of campaign reporting? An Excel file with three rows – impressions, clicks, CTR – barely scratching the surface of campaign performance. You’re not alone. This is still the reality for many in the media industry. But at Samhub, we’re on a mission to change that.

In this video, we explore how we’ve tackled one of the most overlooked challenges in digital advertising: making campaign reporting actually useful – for both sales teams and clients. By combining automation, visualization, and flexibility, SamHub offers a new kind of reporting service that truly makes a difference.

Automated, Beautiful, and Brandable Reporting

Imagine if campaign data was collected automatically. Imagine receiving an interactive, well-designed report that breathes your brand and can easily be shared with clients and colleagues. No more manual errors, no more misunderstandings. Just clarity, consistency, and professionalism. And if you want to take it a step further, you can add advanced analytics to validate exactly who your campaign reached, based on the targeting parameters you set.

Success with Stampen Media

We also showcase how Stampen Media in Gothenburg has transformed its sales process using SamHub’s reporting tool. For them, it became more than just a way to present results – it turned into a powerful conversation tool to help plan future campaigns. The report became part of the sales journey, a way to truly understand audiences and build stronger, data-driven relationships.

No More Adops Headaches

And it’s not just for sales. On the adops side, Samhub’s tool eliminates the need for manual pixel setups and repetitive tasks. The entire analytics setup is automated – saving time and reducing risk. Clients get what they expect, sellers get clear data, and your brand gets a seamless, professional touch throughout.

A Seamless End-to-End Experience

What we’re building with Samhub is a higher-quality advertising experience – from booking and delivery to follow-up and evaluation. When reporting is smooth, insightful, and beautifully designed, it enhances both the campaign’s perceived value and the relationship between publisher and advertiser.

Curious how your organization can move beyond outdated spreadsheets and manual hassle? Watch the video to see real examples and discover what the future of campaign reporting looks like – today.

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