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Creating Discounts for Repeat Customers

Ishan Rakshit avatar
Written by Ishan Rakshit
Updated over a week ago

In this article, you'll learn how to set up a discount for repeat customers on your store. A repeat customer is defined as someone who has placed more than one order. We'll focus specifically on setting up discount codes like REORDER5 and REORDER1 that are designed to reward these returning customers.

Step 1: Start by clicking on the Discount option.

Step 2: Next, select the Create Discount option.

Step 3: Now, you'll need to input the details of the discount.

Step 4: Write down the name of the discount.

Step 5: For instance, let's say we're offering a REORDER5 discount code that gives repeat customers 5% off their next purchase.

Step 6: Once you've entered the details, click on Continue.

Step 7: You don't need to set any card conditions for this discount.

Step 8: The discount is based on the lifetime order count, which tracks how many orders a customer has completed in your store over time. For discount codes like REORDER5 and REORDER1, this count determines whether the customer will see and be able to use these discounts at checkout.

Step 9: Set the minimum order count to one. This means the customer must have placed at least one previous order to be eligible for the discount. For specific discounts like REORDER5, customers who have made exactly one order in the past will be eligible when placing their second order.

Step 10: Click on Continue again.

Step 11: Click on Continue once more.

Step 12: Finally, click on Create Discount.

And that's it! You've now set up a discount for repeat customers. Verifying Eligibility & Troubleshooting If you're unsure whether your discount is working correctly for specific customers:

  1. Use your admin dashboard to check the lifetime order count for the customer.

  2. Confirm that the count matches your discount's eligibility requirements.

  3. If the discount isn't appearing for an eligible customer, verify that the discount rule is correctly configured in your dashboard.

  4. Consider placing a test order to simulate the customer journey and ensure the discount activates as expected.

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