Use our Meta Pixel integration for enhanced analytics and insights into user interactions. The Meta Pixel integration allows you to collect data on user behavior and optimize your marketing strategies accordingly.
What is Meta Pixel?
The Meta Pixel is a powerful tool for tracking user interactions on your website. It allows you to gather data on user behavior, enabling you to make informed decisions about your marketing strategies. While the Walla Support team does not assist in setting up third-party features like Meta Pixel, you can refer to the comprehensive Meta Facebook Pixel Guide for a step-by-step walkthrough.
Leveraging the Meta Pixel can significantly enhance your marketing efforts by providing valuable insights into user engagement and conversion metrics.
From the main navigation menu select Marketing Center
Select the Meta Pixel tile
In the Meta Pixel pop-up, you'll find a field to enter the Pixel ID. Refer to the Meta Facebook Pixel Guide for detailed instructions.
Enter the Pixel ID and select Save
Upon saving, the Meta Pixel will be automatically embedded on the website widget checkout page. This ensures seamless tracking of user interactions during the checkout process.
Widget Purchase Tracking
After a plan purchase transaction is completed on the widget, the purchase amount and plan name will be sent to your Meta Business Suite.
Edit and Delete Pixel ID
You can modify your Meta Pixel settings at any time. To edit, simply update the Pixel ID field and select "Save." If you wish to remove the Meta Pixel, erase the content in the Pixel ID field and select "Save."