New Prospects is a feature that uncovers accounts that exist in your Partner's CRM, but not in yours. In other words—where there is no account overlap.
Ways you can use Reveal New Prospects data:
Send the accounts to your SDRs as for outbound prospecting
Identify strategic accounts that may be missing from your CRM
Run Account Based Marketing campaigns
Note: This feature can only be activated by Administrators or Partnership Manager users.
Rather see how New Prospects works in action?