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Where to find analytics and insights
Go to the Campaigns menu
Hover over a campaign and click view results
Or click the ⋮ menu and select view results
On the campaign dashboard, toggle between the Analytics and Insights tabs
Analytics tab: performance metrics
These metrics help you track reach, conversions, and fan engagement.
Key widgets:
Total registrations: Total number of fans who have registered for the campaign
Direct registrations: Fans who signed up via your marketing link
Via Audience Republic: Fans referred through campaign sharing (A successful campaign typically sees 30%+ additional registrations from referrals)
Unique page views: Number of individual visitors to your campaign page
Conversion rate: Percentage of visitors who completed registration (A healthy campaign typically converts between 25%–40%)
Shares: Number of times fans shared the campaign, and on which platforms
Follows: Number of social media follows/subscribes generated
Connections: Fans who connected their Spotify accounts
(Note: deeper Spotify insights appear under the Insights tab)
Insights tab: audience profile
These widgets give you a view of who your fans are.
Audience-level insights:
Top fans: Based on spend and event attendance (requires ticketing integration or imported sales data)
Location: Registrants by city, state, or country (based on captured registration fields)
Demographics: Age and gender breakdown of registrants
Top referrers: Fans who drove the most successful referrals
Top artists: Artists most followed/listened to by your audience (requires Spotify connection)
Top tracks & podcasts: Music and podcast preferences of your fans via Spotify data (Only available if Spotify login is enabled)
Share your campaign results
You can share your campaign’s results externally:
On the campaign dashboard, click Share Results
Copy the generated URL
Send it to your team, clients, or stakeholders
Exporting campaign data
To download campaign data:
Click View Results on the campaign
Go to the Registrations tab
Click Export above the table
You’ll receive an email with a CSV download link (expires in 1 hour)
Use Chrome, Safari, or Firefox for best results. Microsoft Edge is not supported for exports.
Need help?
For any questions about campaign performance or audience insights, reach out to us at support@audiencerepublic.com