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X/Twitter and Loomly overview
X/Twitter and Loomly overview

Learn more about Loomly's integration with X/Twitter

Updated over a week ago

Take a look at our quick video tutorial on how to connect your X/Twitter account to Loomly:

In this article, we'll also review:

1. How can I connect my X/Twitter account?

To connect your X/Twitter account to Loomly:

  • Go to the Social Accounts tab of your Calendar Settings page, and connect your X/Twitter account by clicking on the green Connect button for X/Twitter:

📝 Note:

  1. If Loomly isn't able to detect the right account, you'll need to go to X/Twitter and confirm you are logged in to the correct X/Twitter account.

  2. Loomly was created on a calendar basis. In each calendar, you can connect one social media account of each platform. So if you need to connect two X/Twitter accounts, for example, you will currently have to create two calendars. You can also easily create a post that will be cloned on multiple calendars. And, you will also be able to access all posts from All Calendars.

2. X/Twitter supported media types and size limits





.jpg, .png, .gif

5 MB for images, 10 MB for GIFs


1024 x 512 pixels


.mp4, .mov


<30MB and shorter than 2 minutes


200MB and 5 minutes

📝 Note:

  • At anytime, you can view the dimension and size of each media you've uploaded in the Library.

  • You are able to crop your images and videos with Loomly Studio

3. X/Twitter Features

📝 Note:

  • If your Post starts with an @mention, it will not be displayed on your X/Twitter feed

A. X/Twitter Interactions

From our Interactions Management area of the dashboard, you can respond to X/Twitter comments, mentions, and messages. Learn more about how to do so here.

From our Interactions Manager, you can Repost comments or Posts in which you are mentioned.

You can find Interactions in the toolbar of each calendar:

B. X/Twitter Analytics

The Analytics dashboard offers insight into your posts' performance. To access Analytics, click on the calendar and go to the Analytics icon:

Loomly Analytics will be your best ally in this quest, empowering you to:

  1. Get a report of URL click counts, sources & locations.

  2. Get into details with Post Metrics, which includes all the analytics you need to evaluate your posts.

  3. Filter and compare performance by date ranges to evaluate growth and get a better understanding of your success!

  4. Last but not least, export all your analytics, as PDF or CSV and share them offline with your team!

Here are the metrics available your X/Twitter pages:

  • Posts Published: The number of posts published in the date range selected.

  • Total Likes: The number of likes received on your posts during the date range selected.

C. Can I schedule & publish X/Twitter threads?

You can schedule Threads with Loomly!

1. Create a post in Post Builder, and select X/Twitter as a channel

2. Create the post as you normally would

3. In the fine-tuning step for X/Twitter, click Add a Thread below the copy field

4. Add a copy and images, GIFs, or videos to the X/Twitter Thread

5. Repeat steps 3-4 for the other posts in the thread you would like to add

6. Schedule the post

📝 Note:

  • You can add as many X/Twitter Text Threads as you like, then schedule the X/Twitter thread.

  • Threads will have the same limitations as Posts

  • The entire post will fail if there is any Thread that fails

D. Creating X/Twitter Polls

You can create and schedule polls for X/Twitter.

Follow these directions:

  1. Head to Post Builder, select Twitter as one of your social media channels and draft your post with the caption serving as the question of the poll

  2. In the Fine-tuning Panel, click “+ Add Poll

  3. Provide up to four options

  4. Select a duration for the poll to remain active - between 5 minutes and 7 days

  5. Schedule or submit for approval, and you’re all set!

📝 Note:

  • Media attachments and link previews are not supported for polls

  • You can add any media as a Thread to be published with your poll post

Learn more here.

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