In this article you'll learn how to create and set up a content mission on Instagram You'll be asking your users to publish a story on their account. In exchange, they'll earn points as soon as the mission is completed.

Go to the Missions area, where you can create and modify your missions. Click on "Create a mission" to access the mission library and the "Publish a story" library.

Once you've clicked on Create, you can set up the mission.

At each stage of configuration, a real-time preview of your settings is displayed on the right, as they will appear to your users. This allows you to check the final rendering immediately, and adjust elements if necessary, before publishing.

We establish a default title, but we recommend that you personalize it using the way you talk to your customers.

We've established a default standard based on the commitment the mission requires for your customers. Here the aim is for the mission to be attractive to your customers. Attractiveness lies in the right fit between missions and rewards.

Example: "300 points"

As part of a story, you can guide your customers so that the content they create matches your expectations. You can add do's and don'ts to guide them.

Example: Identify us on a story where you talk about us 🥰"

We suggest you import an image as an example to help guide your customers.

Upload a custom icon or image to illustrate your mission. This will make your program more attractive to users.

Describe the various steps required for the user to validate the mission

By adding a minimum number of subscribers, only users with enough subscribers will be able to complete the mission.

You can authorize all users to access the mission, or restrict it to specific lists defined in advance in the users section.

To reuse content created by your users, request their consent and activate the option by clicking on the button to the right.

If you activate this option, you won't have to validate mission content.

By activating this option, all users targeted by this mission will receive an email indicating that a new mission is available.

You can then Save and Exit to leave your mission in draft form, or Activate to publish your mission, which will then be available in your program.

Once the assignment has been completed, we check that your hashtags and account have been identified. Then we send the content directly to the content/moderation section, where you can validate it ✅ or invalidate it ❌

Can I add the same mission several times?

You can add the same mission several times. Once the mission has been completed by your users, you can deactivate it to recreate another one.