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Start Here: Choose a Creator or Business Account

Learn which Purple Cow account type to choose before you register.

Written by Purple Cow Support

Choose the account that matches what you want to do

Purple Cow has two main account paths. Choose the one that matches your goal:

  • Content Creator: choose this if you want to create videos for brands, build a creator profile, apply to campaigns, or accept invitations.

  • Brand: choose this if your company needs creator-made videos, influencer posting, or AI video production.

Open the signup page

  1. Select Content Creator or Brand.

  2. Continue with your email and password or the available Google sign-up option.

Purple Cow signup screen showing Content Creator and Brand account options

If you are joining as a creator

Select Content Creator. After registration, choose the creator path that fits your work, complete your profile, and add at least one original portfolio video that clearly shows the quality of content you can produce.

Creating an account does not guarantee account approval or campaign access. Your profile and portfolio must be reviewed, and each campaign has its own eligibility requirements.

If you are joining as a business

Select Brand. Add your business details, complete the brand profile, then create a campaign or explore creators from your business account.

Campaign requirements, creator selection, communication, and content review are managed inside Purple Cow.

Agency options

If you represent multiple brands, use Apply as a brand agency. If you manage multiple creators, use Apply as a creator agency. These options appear on the first signup screen.

If you chose the wrong account type

Use Change account type before creating the account. If the account already exists, contact Purple Cow Support instead of creating duplicate accounts.

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