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Google Ads integration
Google Ads integration

Passing conversion data to Google Adwords

Written by Dan Minchom
Updated over a week ago

Ochre stores are integrated to pass conversion data to Google Ads.

How to set up

Site Settings > Tracking and Analytics

  1. Click "Add Tracking Code"

  2. Enter Conversion ID and Label

Where to find the Conversion ID and Label

Once you have created a Conversion Action in Adwords, the easiest way to find the Conversion ID and Conversion Label is to select "Install the tag using Google Tag Manager". These IDs are then listed on the page for you to copy.

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