Learning Objectives
You will learn how to add first-party data to your search
You will be able to locate first-party data within your search
What is First-Party Data?
First-party data is a means to upload your own data to the platform! Your data will be analyzed along with the other data in your search. You can also create a search containing only first-party data!
How can I add First-Party Data to my search?
First-Party Data can be uploaded from the First Party Data page found in the Search Management section.
📝 Note: If you don't see the link to the First Party Data page in your menu, you'll need to enable first-party data as a data source. You can do this at search setup when creating a new search or by editing your existing search from the Search Summary page located in the Search Management section.
Once on the First Party Data page, you will be able to upload your data via CSV file. You will need to specify a name for your file as well as a data type and map the columns in your CSV file to the CSV fields listed on the page. You can find a more detailed tutorial in the article linked below:
Where can I find my First-Party Data on TRAC?
You'll find your first-party data along with content from other data sources in the Feed section. If you'd like to isolate first-party data, you can do so using filters!
You can filter for first-party data as a source
Or filter for specific first-party data types
We hope you enjoyed reading this article! 📚
If you have any questions or would like to learn more, please don't hesitate to reach out to our support team via live chat. 🚀