Goal:

This is the first video that website visitors will see when they open your Journey.

Smile and share a few highlights that make your community special, and direct them to click through the other videos in the Journey to explore.

Be sure to tell users to Explore the Videos in the Virtual Tour, Schedule an In-Person Tour, or Apply!

Suggested Length:

30 - 45 seconds

Pro Tip: Save the Top 2 clips from each Path Video to include in the Trailhead video as a preview. Learn how to Save Clips here.

SCRIPT:

“Hi and welcome to [Property Name]! My name is _________ and I am [your role].

I’m so excited to share more about our (lovely, welcoming, cozy, inviting, use your own adjective) community and why you should call [Property Name] home.

Our apartment homes offer (Updated finishes, spacious floorplans, insert your own adjective) and amenities like _________ and _________ I know you’ll love living here! Our location makes it easy to access ___________ and __________. By clicking on the videos, you’ll take a virtual Journey through our amenities and floorplans here at [Property Name]!

Simply click the links to move through this video tour experience to explore. If you have any questions, we’re happy to help! Just click the “Contact Us” Option and we’ll be in touch to answer any questions. If you’re ready to apply, simply click the “Apply Now” button and that will start the process! Thanks again for touring [Property Name] and we look forward to meeting you soon! “

Goal:

Show your prospective renter their future home! Walk them through the floorplan, explaining apartment home features and why this apartment is perfect for them.

At the end of the video, encourage them to Take Action: Schedule a tour (Realync Live Tour, Realync Live Session, or an In-Person Tour), Contact Us for questions, or click Apply now!

Suggested Lengths:

Up to 60 seconds

Talking Points:

Goal:

Show off your amazing community! Your Amenities overview video will showcase clips of your various amenities in one video. The last clip of this video can be a quick video with a team member reminding the prospective renter to take action: Apply Now, Explore other videos in this Journey, Schedule a Tour, Contact Us

Suggested Lengths:

Up to 45 seconds

SCRIPT:

Record a quick intro to include at the beginning of the Amenities Overview video:

“Here at [Property Name], we offer resort-style amenities that keep our residents feeling like they’re on vacation every day! Check out the amenities you could be enjoying as a resident here at [Property Name]”.

Goal:

Show off other features that make your community the perfect place to call home!

Is your location in the middle of everything? Create a neighborhood video, showcasing your incredible location! Do you have amazing resident events? Create a quick video overview of some of the events you’ve hosted.

Reference the 101 Video Ideas for Realync for other Path Video suggestions.

Suggested Length:

30-45 seconds

Talking Points:

Goal:

Thank your website visitors for joining you on a Journey through your community’s amenities and floorplans, and encourage them to take action: Schedule a tour, Apply now, Contact us, etc.

Suggested Length:

20 seconds

SCRIPT:

Thanks for taking a tour with us! We know you’ll love living here at [Property Name]. If you have any questions, we’re happy to help! Just click the “Contact Us” Option and we’ll be in touch to answer any questions. If you’re ready to apply, simply click the “Apply Now” button and that will start the process! Thanks again for touring [Property Name] and we look forward to meeting you!