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What is Total Cost and how do we calculate it?

Stellar avatar
Written by Stellar
Updated over a month ago

Cost of the influencer collaboration, project or campaign. 


Total Cost = (SUM OF INFLUENCERS COSTS) + GENERAL COSTS


You can enter Cost when you create a report, edit a report, or for a specific influencer (in the column 'influencer cost'). 

Adding Costs to your report enables you to calculate your ROI (Return on Investment)

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