When to use: Before selecting inventory for your scenario
Steps:
Open Inventory Drawer
Click any inventory row in the table
Drawer opens on right side
Review Overview Tab
Location and format details
Quick performance summary
Check Metrics Tab
Compare impressions across durations
Assess reach and frequency
Examine Audience Tab
Review demographic composition
Check audience segment indexes
Compare to benchmarks
Ask AI Questions (Optional)
Toggle ON "Interacting with Unit ID: [ID]"
Ask: "How well does this perform for wine drinkers?"
Ask: "What time of day has highest performance?"
Toggle OFF to return to general Smart Search
Add to Selection
Click "Add to Scenario" if suitable
Or close drawer to continue exploring