TryNow triggers 6 emails at every major milestone of the post-purchase shopper journey that educate the shopper on the experience and provide information on what action to take:
Order confirmation email
Subject: Trial confirmed
Order Shipping Confirmation
Subject: Your trial begins today!
Subject: Your trial is ending
Subject: Return Initiated
Subject: You're all set
Subject: How was your <Merchant Name> trial experience?
Depending on how long you have set your trial period to be and whether you are a Shopify Plus merchant, your shopper may be notified that their card requires a re-authorization. For more information on authorization periods by card type, see Shopify documentation linked here. No action is required from the shopper.
Subject: Your <Merchant Name> trial requires a card re-authorization
This email is sent if a shopper's card needs to be re-authorized.