Foam allows you to add both verified and unverified Talent to your account. While both types of accounts enable you to showcase your creators, inviting your Talent to authenticate their social accounts by connecting to Foam provides access to cross-platform historical content and a wealth of deeper metrics directly from platform APIs.
Key Differences Between Verified and Unverified Talent
Verified Talent
Verified Talent are individuals who have completed the registration process and connected their social media accounts to Foam.
Platforms Supported: Currently, creators can authenticate their TikTok, Instagram, and YouTube accounts.
Benefits:
Comprehensive Insights: Gain access to detailed insights into content performance, channel metrics (including engagement rates and views), and audience demographics.
Brand Deals: Only verified talent can participate in Whalar Brand Deals and unlock the Payments and Messaging features.
Unverified Talent
Unverified Talent are individuals who have not yet authenticated their social accounts on the platform.
Data Displayed: These accounts can be added manually to Foam and will display only basic data, such as the creator's social handle(s) and follower count if available via the API.
Public Data Requirements: For Foam to receive public data from a creator, they must meet the specified requirements below
Brand Deals: Unverified talent can be submitted for consideration in Whalar Brand Deals; however, they must verify their social accounts to participate in a campaign and gain access to the Payments and Messaging tabs.
⬇️ Instagram:
⬇️ TikTok:
⬇️ Snapchat:
⬇️ YouTube:
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By encouraging your Talent to verify their accounts, you can unlock a more comprehensive view of their social media performance and enhance their opportunities for brand collaborations.
Any questions? Contact us via hello@foam.io or by using a chatbot in the bottom right corner! 🤖