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Northbeam Integration — Connect Attribution Data to Atria

Learn how to connect Northbeam to Atria and view attribution data alongside your creative performance — all in one place.

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Written by Lucas Prata

Overview

Atria now integrates directly with Northbeam. Once connected, your attribution data lives inside the platform — no more switching between tools or pulling reports manually.

What you can do with this integration

  • Sync Northbeam attribution data directly into Atria

  • View attribution insights alongside your creative performance data in one place

  • Reduce manual reporting and eliminate the need to jump between platforms

How to connect Northbeam

  1. Go to Analytics & Launch

  2. Select any Meta or TikTok ad account

  3. Open Account Settings

  4. Under Data Enrichment, connect your Northbeam account

The connection only needs to be set up once per ad account.

Viewing Northbeam data in Reports

Once connected, you can add Northbeam metrics to any report by searching "northbeam" in the metrics selector inside Reports.

Current limitations

The Northbeam integration currently supports reports grouped by Ad name only. Other group-by dimensions (creative asset, copy, headline, landing page) are not yet supported.

Need help?

If you run into any issues or have questions about the integration, reach out to our support team — we're happy to help.

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